Business Development Executive

Responsibilities:

• Assist in identifying and developing business opportunities for content / IPs, TV channels, and digital media platforms (OTT, social media, YouTube, etc.) in overseas markets across APAC, UK, Europe and North America
• Capitalize TVB resources to design advertising packages, rate cards, business proposals, media plans, and other marketing collaterals for sales pitching and to achieve business targets
• Manage relationships with direct advertisers and agencies from pre-sales stage to after-sales follow-ups
• Manage the operation of the programmatic advertising, campaign execution, and post-campaign reports
• Work closely with cross-functional teams including marketing, product, ad sales, ad ops, production, programming, legal and finance to ensure smooth execution of advertising solutions
• Analyze data and provide insights to pinpoint issues and opportunities into reports and convert data into actionable items for management and clients
• Conduct market research in worldwide media landscape for business leads development and market opportunities discovery
• Overseas business trips may be required

Requirements:

• Degree in Marketing, Business or other related disciplines
• 4-5 years’ working experience in broadcasting, digital media, advertising sales or media agency sectors
• Experiences in programmatic advertising / executing consumer marketing and digital campaigns are preferred
• Excellent command of both written and spoken English and Chinese including Mandarin
• Self-motivated, responsible and good team player
• Excellent organizational, interpersonal, communication and data analysis skills
• Proficiency in PC applications, particularly in MS PowerPoint, MS Excel, YouTube Analytics, Google Ad Manager, and Google Analytics
• Candidate with more experience will be considered as Assistant Business Development Manager

Please apply, quoting the appropriate reference number, with details of your qualifications and experience, expected salary and a contact telephone number to The Assistant Controller, Human Resources Department, TVB Limited, TVB, 77 Chun Choi Street, Tseung Kwan O Industrial Estate, New Territories, Hong Kong.

Applications received are solely for selection purpose. Those not invited for an interview within 4 weeks may consider their applications unsuccessful and their applications will be filed for another 3 months for future selection. Afterwards, all applications would be destroyed.