Business Development Executive

Company Description:

SOUKMEDIA is a B2B demand intelligence company that helps enterprise technology and fast-growing global SaaS brands build pipeline for a 12–24 month horizon. Instead of focusing on short-term marketing activity, SOUKMEDIA designs demand systems that deeply understand target audiences before any content or ads are deployed. Its proprietary AudienceOS platform uses first-party B2B event data from the UPCOMING community to profile ideal buyers, identify intent signals, and map decision cycles. The ACE360° architecture then aligns ads, content, and events into one integrated system where each element continuously strengthens the others, resulting in compounding pipeline rather than short-lived campaigns. Founded in 2018, SOUKMEDIA operates globally with offices in the USA, UAE, and India.

Role Description This is a full-time, on-site Business Development Executive role based in New Delhi. The Business Development Executive will identify and pursue new business opportunities with enterprise tech and SaaS clients, focusing on long-term retainer relationships. Day-to-day responsibilities include researching target markets, generating and qualifying leads, conducting outreach via calls, emails, and meetings, and presenting SOUKMEDIA’s demand intelligence solutions to prospective clients. The role includes managing and nurturing key accounts, coordinating with marketing and delivery teams to align client needs with AudienceOS and ACE360° offerings, and maintaining accurate sales pipeline and CRM records. The Business Development Executive will be expected to meet growth targets, contribute to sales strategy, and represent SOUKMEDIA at client meetings and relevant industry events.

Qualifications

• Demonstrated skills in New Business Development and Lead Generation, with experience identifying and closing opportunities in B2B markets.
• Strong Business acumen, including understanding of SaaS, enterprise technology, and long-term demand-generation models.
• Excellent Communication skills, with the ability to build rapport, deliver clear presentations, and negotiate with diverse stakeholders.
• Proven Account Management capabilities, including maintaining relationships, upselling services, and ensuring client satisfaction.
• Relevant experience in sales or business development, ideally within marketing services, demand generation, or technology sectors.
• Ability to work on-site in New Delhi, collaborate with cross-functional teams, and manage multiple opportunities simultaneously.
• Comfort using CRM tools, sales analytics, and basic productivity software to track pipeline and report performance.
• Bachelor’s degree in Business, Marketing, Communications, or a related field is preferred; equivalent experience will be considered.