Business Development Executive

ROLE OVERVIEW

The Business Development Executive is responsible for generating new business through outbound calls and lead follow-ups. The role involves introducing company products and services, understanding customer needs, and delivering tailored sales pitches to convert leads into customers and consistently meet monthly sales targets.

KEY RESPONSIBILITIES

Lead Generation & Outreach

• Conduct outbound calls to potential customers from provided leads on a daily basis, ensuring consistent call volume in line with targets.
• Identify and qualify prospective customers based on their needs, budget, and purchase intent.
• Follow up with interested leads according to a set schedule, rather than on an ad-hoc basis.

Sales & Customer Engagement

• Introduce company products and services clearly and persuasively to prospective customers, highlighting key features and benefits.
• Understand customer needs through active listening and probing questions, and tailor sales pitches to address their specific requirements.
• Handle customer objections professionally and provide accurate information to move prospects through the sales funnel.
• Close sales and consistently work towards achieving assigned monthly sales targets.
• Collaborate with the sales team to identify and act on opportunities for upselling and cross-selling additional products/services.

Reporting & Coordination

• Maintain accurate and up-to-date records of all sales activities, customer interactions, and lead statuses in the designated system/CRM.
• Provide regular updates to the Supervisor/Head of Department on pipeline status, conversion rates, and challenges encountered.
• Escalate recurring customer concerns or process gaps to the Supervisor for resolution.

Flexibility & Adaptability

• Work under pressure in a target-driven environment while maintaining quality of customer interaction.
• Demonstrate flexibility to work shifts and overtime as business needs require.
• Carry out any additional tasks or changes to responsibilities as communicated by the Supervisor or Head of Department

Desired Candidate Profile

• Minimum 1–2 years of experience in outbound sales, telesales, or business development, preferably in a target-driven environment.
• Excellent verbal and written communication skills, with the ability to build rapport quickly over the phone.
• Strong negotiation and objection-handling skills.
• Proficiency in MS Office (Word, Excel, Outlook) and CRM or lead management tools.
• Ability to work independently while contributing effectively to a team environment.
• Resilience and self-motivation to consistently meet or exceed sales targets.