Business Development Executive

Honcho Metrics is looking for a result-oriented Business Development Executive to generate new business opportunities, acquire clients, and drive revenue growth across domestic and international markets.

Roles & Responsibilities

• Generate and qualify B2B leads through cold calling, email outreach, LinkedIn, networking, and referrals.
• Identify potential clients and decision-makers in the Indian and US markets.
• Promote and sell services including SEO, AEO, GEO, PPC, Social Media Marketing, Website Design & Development, and App Development.
• Manage the complete sales cycle, from lead generation and nurturing to pitching, negotiation, and deal closure.
• Understand client requirements, budgets, and business objectives to recommend suitable solutions.
• Prepare proposals, presentations, quotations, and project costings.
• Coordinate with internal teams to develop customised proposals and ensure smooth client handovers.
• Maintain sales pipelines, track follow-ups, and achieve monthly client acquisition and revenue targets.
• Build long-term client relationships and identify upselling and cross-selling opportunities.
• Research competitors and identify new markets and business opportunities.

Requirements

• Graduate or postgraduate degree, preferably in Marketing, Business Administration, or a related field.
• 13 years of experience in business development or sales, preferably with a digital marketing agency.
• Experience in end-to-end B2B sales, from lead generation to closure.
• Understanding of digital marketing, SEO, AEO, GEO, PPC, social media marketing, and website development.
• Strong communication, presentation, negotiation, and objection-handling skills.
• Ability to independently generate leads, manage prospects, and achieve sales targets.
• Experience handling domestic and international clients, particularly in the US market, will be preferred.