Business Development Executive

Position Overview

The Business Development Executive will primarily focus on lead generation, client outreach, branding support, and pre-sales activities within the electrical and automation solutions domain. The role requires a proactive individual who can identify potential clients, understand their requirements, and support the sales and technical teams in converting opportunities into business.

Core Responsibilities

• Identify and generate new leads through platforms like LinkedIn, online directories, and industry portals
• Research target companies, decision-makers, and maintain a qualified lead database
• Conduct cold calls, email outreach, and follow-ups to convert leads into opportunities
• Initiate client communication, schedule meetings, and support the sales team
• Strong understanding of electrical and automation solutions
• Working knowledge of Industrial automation, IIoT and EMS.
• Understand customer requirements and communicate them to internal teams
• Assist in preparing proposals, quotations, and required documentation
• Create presentations, pitch decks, and support branding materials
• Support solution understanding and schematics where required
• Explore new markets, industries, and potential clients for business expansion
• Maintain CRM records and track lead generation and pipeline activities
• Read technical documents and datasheets of various products

Eligibility Criteria

• 1–3 years of experience in business development / pre sales support
• Bachelor’s degree in Electrical Engineering, Marketing, or related field
• Experience in industrial automation, IoT or technical environment (preferred)
• Female candidates are encouraged to apply.

Work Location: In person