Business Development Executive – Digital Marketing

Business Development Executive – Digital Marketing & Field Sales

Job Description

We are looking for a confident and proactive Business Development Executive – Digital Marketing to generate new business opportunities through direct market outreach, face-to-face client meetings, relationship building, and sales conversion.

In this role, you will connect with business owners and decision-makers, understand their marketing needs, and recommend suitable services such as Google Ads, website development, SEO, social media management, and other digital marketing solutions.

This position is ideal for candidates who enjoy meeting people, building professional relationships, presenting business solutions, and converting prospects into paying clients. You will work closely with the internal team to develop new opportunities and support business growth.

Key Responsibilities1. Field Sales & Business Development

• Visit local businesses and meet business owners, founders, managers, and other decision-makers to identify potential clients.
• Explore new business opportunities through direct market visits, networking, referrals, and relationship building.
• Identify businesses that may benefit from Google Ads, website development, SEO, social media management, and other digital marketing services.
• Build and maintain a pipeline of potential clients through consistent field outreach and prospect follow-ups.
• Develop professional relationships with businesses and referral partners to generate ongoing opportunities.

2. Client Meetings & Requirement Analysis

• Conduct face-to-face meetings with prospective clients to understand their business goals, marketing challenges, and service requirements.
• Ask relevant questions to identify opportunities for improving clients’ online visibility, lead generation, and digital marketing performance.
• Recommend suitable services based on the client's needs, objectives, and budget.
• Present company services, case studies, and proposed solutions in a clear and professional manner.
• Explain the potential business value of digital marketing services without making unsupported performance guarantees.

3. Sales Presentations & Proposal Management

• Present digital marketing services, including Google Ads, website development, SEO, and social media management.
• Prepare or coordinate proposals, quotations, and service recommendations based on client requirements.
• Communicate service scope, deliverables, and commercial terms clearly.
• Follow up with prospects after meetings and proposals to address questions and move discussions forward.
• Handle initial objections, pricing discussions, and negotiations professionally.

4. Lead Conversion & Relationship Building

• Qualify prospects based on their business needs, service requirements, budget, and readiness to proceed.
• Convert interested prospects into new clients through consistent follow-ups and effective sales communication.
• Maintain long-term professional relationships with existing prospects, clients, and referral contacts.
• Identify opportunities for additional services when they align with client needs.
• Build trust through reliable communication and a client-focused approach.

5. Sales Tracking & Internal Coordination

• Maintain accurate records of client visits, meetings, prospect details, follow-ups, proposals, and sales opportunities.
• Update CRM systems or tracking sheets to monitor the sales pipeline.
• Report on field outreach, meetings completed, qualified opportunities, and sales conversions.
• Coordinate with internal teams after client conversion to communicate requirements and support a smooth handover.
• Follow up on pending discussions and ensure potential opportunities are not missed.

Experience

Freshers and experienced candidates can apply.

Relevant experience in field sales, business development, digital marketing sales, IT sales, service sales, or client acquisition will be preferred.

Candidates with strong communication skills, confidence in face-to-face meetings, and the ability to build relationships with business owners are encouraged to apply.

Who Can Apply

• Freshers and experienced candidates interested in business development and digital marketing sales.
• Candidates comfortable with field-based sales, local market visits, and face-to-face client meetings.
• Individuals confident in approaching business owners, founders, managers, and decision-makers.
• Candidates with good communication, presentation, negotiation, and follow-up skills.
• People who can understand client requirements and recommend relevant digital marketing services.
• Candidates interested in selling Google Ads, website development, SEO, social media management, or related services.
• Individuals who can manage sales discussions, proposals, objections, and client follow-ups.
• Candidates comfortable with local travel for business meetings and prospect visits.
• People who can maintain organized sales records and coordinate with internal teams.

Skills Required

• Business Development and Field Sales
• Digital Marketing Sales
• Local Market Prospecting
• Face-to-Face Client Meetings
• Lead Generation and Lead Conversion
• Client Requirement Analysis
• Service Presentation and Sales Communication
• Proposal and Quotation Management
• Follow-Up and Objection Handling
• Negotiation and Sales Closing
• Relationship Building and Referral Development
• CRM and Sales Pipeline Management
• Professional Communication
• Time Management and Local Travel Planning

Role Objective & Success Metrics

Success in this role is measured by:

• Relevant business prospects identified through field outreach.
• Productive meetings with business owners and decision-makers.
• Qualified sales opportunities and proposals generated.
• New clients acquired and sales conversions achieved.
• Consistent follow-ups and a well-maintained sales pipeline.
• Strong professional relationships and referral opportunities.
• Accurate sales records and effective coordination with internal teams.

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

• Cell phone reimbursement
• Food provided

Ability to commute/relocate:

• Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person