Business Development Manager (Architect)

About the Role

The Sleep Company is looking for a Business Development Manager to build and nurture relationships with the architect and interior design community. This is a relationship-led role focused on making genuine connects with architects and IDs not a field sales, dealer, or distribution role.

You'll be the face of The Sleep Company to architects and designers in your market, driving brand visibility and trust so they recommend and specify our mattresses and sleep solutions on their projects.

What You'll Do

• Identify and map key architects, interior designers, and design firms in the assigned city/region and build a structured, ongoing engagement plan for each
• Build and grow long-term, trust-based relationships with architects and IDs becoming their go-to contact for sleep and mattress solutions
• Plan and execute architect meets, product showcases, design walk-ins, and site engagements to build brand recall and loyalty
• Own end-to-end coordination for architect events — venue, invites, product display, follow-ups, and post-event relationship nurturing
• Act as the single point of contact for architects/IDs on product specifications, samples, customization needs, and project-level support
• Maintain and continuously update a database/CRM of architect and design contacts, tracking engagement level and relationship health
• Work closely with the marketing team to plan co-branded initiatives, collateral, and digital touchpoints aimed at the design community
• Coordinate with product and design teams to gather architect feedback and relay market/design trends that can influence product development
• Represent The Sleep Company at design fraternity forums, industry events, exhibitions, and networking meets
• Identify opportunities for brand tie-ups, collaborations, or features with architecture and design firms/media
• Track and report on relationship pipeline growth, engagement metrics, and conversion of architect recommendations into project specifications
• Onboard and empanel architects/IDs into any brand loyalty, referral, or partner programs the company runs
• Provide regular market intelligence — competitor activity, architect preferences, emerging design trends — to leadership

What We're Looking For

• Experience engaging with architects/interior designers in a relationship, liaison, or specification-led capacity — not distribution or field sales
• Background in furniture, mattress, building materials, sanitaryware, tiles, modular kitchens, paints, lighting, or premium home/design products preferred
• Strong networking, relationship management, and event coordination skills
• Comfortable engaging with senior architects, design principals, and studio owners
• Self-driven, organized, and able to manage an independent relationship pipeline with minimal supervision
• Good communication, presentation, and cross-functional coordination skills