Business Development Manager (BDM)

· Position: Business Development Manager

· Department: Business Development / Sales

· Location: Delhi

· Employment Type: Full-Time

· Reporting to: Director / Senior Management

· Travel Requirement: Willingness to travel extensively as per business requirements

About the Company

Sri Garima Publicity Pvt. Ltd. is a Patna-based full-service advertising agency offering end-to-end branding solutions—from creative design and strategic planning to media buying and final execution. We specialize in Outdoor Advertising, Transit Media, Corporate Branding, Railway Media and Event Activations, with a strong network across Bihar, Jharkhand and UP East.

The company provides integrated advertising and branding solutions to government organizations, PSUs, institutional clients and leading corporate brands across India.

Position Overview

We are looking for an experienced and result-oriented Business Development Manager / Senior Manager – Government, Institutional & Corporate Sales to drive business growth across Government, PSU, Institutional and Corporate segments. The candidate will be responsible for identifying new business opportunities, developing strategic client relationships, managing the complete sales cycle and converting opportunities into sustainable business accounts.

The role requires strong understanding of Government/PSU business processes, corporate sales, advertising solutions, tenders, empanelments, negotiations and client relationship management, along with the ability to independently develop business across multiple locations.

Key Responsibilities

· Generate business from Government organizations, PSUs, Banking, Insurance, Oil & Gas, Refineries, corporate clients and other institutional clients, as well as leading corporate brands across India.

· Develop and maintain strong relationships with Government Departments, Ministries, Autonomous Bodies, CBC (formerly DAVP), PSU organizations, corporate clients, Brand Managers, Marketing Heads, procurement teams and media agencies.

· Identify and develop new business opportunities across Government, institutional and corporate segments and convert prospects into long-term accounts.

· Handle licensing, empanelment, tender, documentation and related business development activities with Government and PSU organizations.

· Promote and sell the company's complete portfolio, including Outdoor Advertising (OOH), Railway Station Advertising, Railway Advertising Rights, Transit Media, Retail Branding, Van Branding and Experiential Marketing.

· Drive sales for the company's exclusive Railway Advertising Rights across multiple stations.

· Understand client requirements and prepare customized advertising solutions, proposals, quotations, presentations and media plans aligned with client marketing objectives.

· Conduct regular client meetings, Government and PSU visits, corporate meetings, market visits and presentations to identify new requirements and business opportunities.

· Build, maintain and strengthen long-term relationships with clients, media buyers, agencies and other business stakeholders.

· Negotiate pricing, commercial terms and contracts and successfully close business.

· Coordinate with internal teams including operations, design, fabrication, installation and accounts to ensure smooth and timely execution of campaigns.

· Ensure proper documentation, including work orders, approvals, photographs, completion reports and other project-related records.

· Monitor market trends and competitor activities to identify new business opportunities and strengthen the company's market position.

· Achieve monthly, quarterly and annual sales and revenue targets through consistent prospecting, follow-ups and conversions.

What we are looking for

· Graduate / Postgraduate in Business Management, Marketing, Advertising, Sales or a related field.

· Relevant experience in Government Sales, Institutional Sales, Corporate Sales, Advertising, Media, OOH, Branding or Business Development.

· Strong understanding of Government and PSU procurement/business processes will be an advantage.

· Experience in handling tenders, empanelments, licensing, quotations and commercial negotiations.

· Strong existing network with Government departments, PSUs, corporates, media agencies and institutional clients will be preferred.

· Proven ability to independently generate leads, develop opportunities and close business.

· Strong communication, presentation, negotiation and relationship-management skills.

· Willingness to travel extensively for client meetings, Government/PSU visits and business development activities.

· Should be self-driven, target-oriented and capable of working independently with minimum supervision.

Travel & Field Requirement

This is a business development-oriented role involving regular field visits, client meetings, Government/PSU visits, corporate meetings, market visits and presentations. The candidate should be comfortable with Pan-India travel as and when required for business development and client servicing.

What We Offer

· Competitive Compensation

· Performance Incentive

· Growth & Career Opportunity

· Pan-India Exposure

· Industry Exposure

· Leadership Exposure

Pay: Up to ₹70,000.00 per month

Work Location: In person