Business Development Manager

Business Development Manager — Singapore (Hybrid)

About the job

xRetail is a retail technology company headquartered in Singapore. We help retail and F&B businesses improve operations, customer engagement, and performance through digitalisation, AI, data analytics, smart devices, and integrated software solutions.

We are hiring a Business Development Manager based in Singapore to grow enterprise and channel partnerships in the local market, and over time build a high-performing sales function.

This is a hybrid role. You will often be out meeting customers and partners — field visits are a core part of the job — with flexibility when you are not on client sites. Candidates must currently live and work in Singapore. We are not considering relocation from other countries.

Job responsibilities

• Develop new business and maintain strong relationships with Singapore customers, with a primary focus on retail chains, F&B groups, brand owners, shopping malls, and other enterprise clients
• • Identify prospects, run product presentations, understand requirements, prepare proposals, negotiate commercial terms, and manage the full sales cycle through to close
• • Own and grow key / strategic accounts, actively working an existing customer network — not only cold outreach
• • Build and expand partnerships with channel partners, system integrators (SIs), technology partners, and industry associations
• • Achieve individual and team sales targets in line with company plans
• Help build the local sales function from the ground up, including pipeline, reporting, KPIs, and sales materials
• Over time, recruit and lead a sales team of about 5–10 people
• Work closely with product, technical, marketing, and management teams to feed customer insights back into product-market fit and delivery
• Track market trends, customer needs, and competitor activity in retail technology

Job requirements

Currently based in Singapore

Bachelors degree or above, with at least 5 years’ B2B sales, business development, key account management, or channel sales experience in IT / technology

Priority experience in one or more of: retail technology / retail digitalisation; enterprise SaaS; AI / data / digital transformation; POS, ERP, CRM, e-commerce, or omnichannel; smart retail hardware, IoT, digital signage, or retail security; system integration or enterprise technology solutions

Existing relationships with Singapore retail chains, F&B groups, brand owners, mall operators, SIs, or relevant enterprise clients are a strong advantage

Proven ability to independently win new customers, manage key accounts, negotiate contracts, and close complex B2B deals

Experience building a sales team, sales process, or business unit from scratch is strongly preferred

Able to understand technology products and translate them into clear business value

Strong communication, presentation, negotiation, and stakeholder-management skills

Self-motivated, hands-on, and comfortable in a fast-growing entrepreneurial environment

Willing to personally handle prospecting, presentations, follow-ups, and negotiations in the early stage of market build-out

Fluent English required; Mandarin is an advantage for regional collaboration

Not suitable for candidates whose background is primarily Marketing, Digital Marketing, Brand, Content, or public relations

About xRetail

xRetail works with retail chains, brand owners, shopping mall operators, and other enterprise customers on digital transformation and growth. As we expand in Singapore and Southeast Asia, we are looking for an experienced sales professional to develop the local market and build a high-performing sales team.