Business Development Manager

Reporting to the Associate Director of Business Development, this Business Development Manager plays a critical role in providing strategic direction and managing the tactical delivery of business development initiatives for the dynamic practices in the Business Law department. This department consists of the following practices: emerging company/venture capital, debt finance, mergers & acquisition, royalty monetization, licensing and strategic transactions, private funds, and capital markets. This highly visible team member will develop and support initiatives that help drive new business from both existing clients and prospects and foster a culture of collaboration and cross-selling.

In addition to supporting the department and practices listed above, this role may include additional practice areas or firm initiatives to be determined as needed.

Primary Responsibilities:

• Leveraging related business plans, developing formal marketing and business development initiatives to realize plan goals. As appropriate, assist attorneys with the development of individual business plans that support the practice and department plans.
• Responsible for having a robust understanding of all the practice areas supported including services, attorney, and group experience as well as clients served.
• Lead pre-pitch assessment, material development, and RFP support.
• Responsible for overall department and practice messaging in sales collateral, marketing materials, external websites and legal rankings and surveys.
• Act as a strategic advisor to supported department and practice area leaders and individual attorneys in connection with all business development activities including, identifying business development opportunities with new and existing clients, and identifying opportunities.
• Provide continuous assessment of existing business development plans and tracking ROI initiatives to ensure funding and time investments are appropriately allocated.
• Through collaboration with industry group chairs and other BD Managers, work to ensure that supported attorneys are meaningfully engaged in industry-focused initiatives.
• Responsible for ensuring a timely flow of information on matters and expertise that can be leveraged for internal knowledge and external PR purposes, content marketing, and thought leadership opportunities.
• Leveraging the firm’s research resources and AI tools, providing actionable business intelligence which may include prospect research, industry or geographic research and competitive analysis at the practice area level.
• Develop target audience strategy for external communications developed by the supported groups. In conjunction with this, responsible for acting as an ambassador to the supported practices on the strategic importance of CRM to the firm’s business development initiatives.
• Develop and maintain relationships with external organizations that are strategically relevant. Where the external relationship includes a financial commitment to sponsor the organization, ensure that we are leveraging the sponsorship to its maximum capacity, monitor and report on ROI, and provide recommendations for future investments.
• Other duties and responsibilities as assigned.

Qualifications:

• Project Management: 7
  • years of marketing or business development experience, with significant and demonstrable project management experience.
• Client service: Ability to manage multiple projects at once and respond quickly to inquiries to serve as an ambassador of superior internal client service. This role requires hands-on abilities with limited support in a team environment. The ability to motivate attorneys while prioritizing workload is essential.
• Budgetary: Hands-on experience in managing both project-based and contributing to longer-term marketing and communications budgets.
• Communication skills: Demonstrated ability to effectively communicate in both verbal and written formats, and, in conjunction with MarCom team, leverage established tone and message for all internal and externally facing materials.
• Work style: Ability to prioritize competing stakeholders and deadlines with a pleasant and professional demeanor.
• Education and prior service: A Bachelor's Degree is required, preferably in marketing, communications, or a related field. Experience in a law firm and/or professional services industry is preferred but not required.