Business Development Manager

Job highlights

• Graduate with 2-5 years in HoReCa, FMCG, or Organic Food sales; proven new-business acquisition and field-sales track record
• Build new market from scratch, generate leads, run product sampling, manage full sales cycle from order to collection, develop B2C and B2B channels
• Attractive salary with perks and benefits, flexible for exceptional candidates

About TerraFlare Farms

TerraFlare Farms is a hygiene-controlled, organic microgreens producer based in Davangere, Karnataka, growing Fenugreek (Methi),

Radish China Rose, Broccoli, Peas, Basil, Sunflower, Coriander and more. We are building a premium fresh-produce category from the

ground up and we need a market builder to drive it, starting with Bengaluru.

The Role:

We are not looking for a Sales Executive who manages existing accounts. We are looking for a hunter someone who can

independently build a new market, own the full commercial cycle, and convert market demand into recurring revenue across B2B and

B2C channels.

You will own: Market Development - Customer Acquisition - Sampling - Order - Delivery - Invoice - Collection - Repeat Order

Who You'll Sell To:

5-star & premium hotels • Fine-dining & premium restaurants • Cafs • Resorts & clubs • Cloud kitchens • Catering companies •

Hospitals & health centres • Wellness centres • Gyms & fitness centres • Nutritionists & dieticians • Premium grocery/organic

stores • Corporate cafeterias • Residential communities • Health-conscious consumers

Key Responsibilities:

• Generate leads and drive field sales across HoReCa and institutional segments
• Build relationships with chefs, purchase managers, F&B managers and business owners
• Run product sampling/trials and convert them into recurring orders
• Develop weekly/monthly recurring order pipelines
• Build B2C channels — direct sales, subscriptions, community/retail tie-ups
• Map the Bengaluru market and track competitor activity
• Forecast market demand and coordinate closely with the production team
• Handle pricing, negotiation, order confirmation and invoicing coordination
• Follow up on payments/collections
• Drive customer retention and repeat business

What We're Looking For:

• Graduate minimum; MBA/Hotel Management/Food Technology/Agriculture/FMCG/Marketing preferred but not mandatory
• 2–5 years in HoReCa, Food Service, FMCG, Fresh Produce, Hospitality, Institutional Sales, Organic Food, Health & Wellness, or B2B

Field Sales

• Proven new-business acquisition and field-sales track record
• Strong communication and negotiation skills; comfortable approaching senior decision-makers
• Own two-wheeler and willingness to travel extensively
• Working knowledge of CRM/Excel for reporting
• Sharp follow-up and closing skills
• Entrepreneurial, hunter mindset

Compensation:

Attractive salary + Perks + Benefits, commensurate with experience. Flexible for an exceptional candidate with an established HoReCa

network.

What Success Looks Like (KPIs):

New B2B accounts acquired • Monthly kg sold • Monthly revenue • Repeat-order rate • B2C customers/subscriptions acquired •

Demand-forecast accuracy • Collections/DSO • Customer retention

Why Join TerraFlare Farms?

Get in early on a new premium food category with real runway. You won't inherit a territory — you'll build one, with full ownership

of market development from day one and a direct line to how sales and growth connect.