Business Development Manager

Job Title: Business Development Manager – Midlands

Sector: FMCG / Consumer Products

Location: Midlands Field-Based (Coverage across West & East Midlands)

Salary: Competitive Basic Salary + Uncapped Commission + Car Allowance / Company Car + Benefits

About Our Client

We are recruiting on behalf of a leading, well-established supplier of everyday high-volume consumer goods. Supplying household lines to major regional and national operators, our client is known for exceptional product reliability, competitive category pricing, and strong retail/wholesale support.

To support the next phase of their UK growth strategy, we are seeking a high-performing Business Development Manager (BDM) based in the Midlands to expand their regional customer footprint and drive market share across both wholesale and retail sectors.

Key Responsibilities

• Territory Growth: Proactively identify, pitch, and secure new business across the Midlands region to expand our client's commercial footprint.
• Account Development: Deepen commercial relationships with established regional accounts, optimizing range availability, product placement, and cross-selling opportunities.
• Dual-Channel Execution: Drive tailored commercial strategies across both Wholesale and Retail customer bases.
• Commercial Negotiation: Negotiate trade terms, pricing, and promotional plans to secure sustainable, profitable volume growth.
• Pipeline & Forecasting: Manage a structured sales pipeline, conduct regular territory reviews, and deliver accurate sales reports and forecasts.

Candidate Requirements

• FMCG Sales Experience (Essential): Proven track record of successful account development within the Fast-Moving Consumer Goods sector.
• Wholesale & Retail Knowledge (Essential): Demonstrated experience selling directly into both wholesale networks and retail stockists.
• Midlands Location: Centrally based in the Midlands with strong geographical familiarity and network awareness across the region.
• Commercial Acumen: Sharp negotiation and closing skills, with a strong understanding of margins, volume tiering, and promotional planning.
• Self-Starter: Energetic, autonomous field-sales professional capable of managing their own diary and driving high activity levels.
• Full UK Driving License: Must be willing to travel extensively across the territory.

What’s on Offer

• Competitive basic salary tailored to experience, paired with an uncapped performance bonus structure.
• Company car or car allowance package.
• Comprehensive employee benefits package (pension scheme, health options, staff discounts).
• Excellent long-term progression opportunities within an expanding product category.

How to Apply

To explore this opportunity in confidence, please submit your CV along with a brief outline of your relevant FMCG, wholesale, and retail experience