Business Development Manager (Live Stream, Wholesale and E-Commerce)

About us

Shun Dat Pte Ltd (顺达土产) is a Singapore-based company established in 2016, specialising in traditional food products, local heritage delight, beverages, gifts and Singapore souvenir products. Our vision is to bring traditional flavours and heritage products to today's consumers while developing them into attractive, modern products suitable for both the local and tourist markets.

Job Role

The E-Commerce Manager is responsible for developing and growing Shun Dat's online and wholesale sales channels, with primary responsibility for Live Stream Sales, B2B/Wholesale Business and ShunDat.com. The role is expected to actively generate sales, develop new customers and business opportunities, and work closely with warehouse and retail operations to ensure sufficient stock and smooth order fulfilment.

Key responsibilities

• Plan, manage and conduct regular live-stream sessions on Shopee Live and TikTok Live
• Present and demonstrate Shun Dat products confidently and professionally
• Introduce product benefits, promotions, bundles and new products during live streams
• Engage viewers actively and convert viewers into paying customers
• Develop and grow Shun Dat's wholesale and corporate customer base
• Actively identify and approach new potential customers including retailers, souvenir shops, corporate customers, hotels, tourist attractions and other business partners
• Introduce Shun Dat products and prepare product catalogues, quotations and wholesale proposals
• Maintain good relationships with existing wholesale customers and encourage repeat orders
• Manage and grow sales through ShunDat.com
• Achieve agreed sales targets for live-stream sales, Shopee and TikTok Shop sales, ShunDat.com sales, wholesale/B2B sales, new B2B customer acquisition and repeat wholesale business