Business Development Officer

The Business Development Officer is responsible for developing and managing strong client relationships, driving new business growth, and exceeding sales targets. S/he collaborates with the Sales Manager in creating business proposals and partnership agreements. S/he is also responsible for the management of and coordinating with accounts.

I. ACCOUNTS MANAGEMENT

• Develop and maintain strong, long-lasting relationships with assigned accounts, acting as a trusted advisor and understanding their needs.
• Oversee client onboarding and ensure a smooth integration of operations.
• Manage and grow existing accounts by identifying upsell and cross-sell opportunities.
• Collaborate with internal teams (e.g., customer service, merchandising, marketing) to ensure client satisfaction.
• Monitors and creates monthly reports pertaining to different accounts/channels.

II. BUSINESS GROWTH

• Identify and qualify new business opportunities through market research, lead generation, and networking.
• Develop and deliver compelling sales presentations that showcase the value proposition of our products/services.
• Negotiate and close deals, ensuring adherence to company policies and procedures.
• Develop and maintain a deep understanding of the market, competitor landscape, and industry trends.
• Help in achieving and exceeding sales targets.

III. BRAND AWARENESS

• Performs research on current benchmark trends and audience preferences
• Collaborates with other teams, including marketing, sales and customer service to ensure brand consistency.
• Suggests and implements new features to develop brand awareness, like promotions and competitions.
• Cultivates new content ideas for various digital platforms.
• Conducts research to identify market trends and target customers’ preferences.
• Ensures strong brand presence in online channels.

IV. GENERAL

• Performs competitor checks and confirms upcoming releases, news and updates through visiting social media accounts and websites of other swim related stores.
• Maintains the confidentiality of all information and documents he/she has access to inside the Company.
• Adheres to the standards set by the Company on work attitude and ethics, proper uniform, and performance, including the TOP Vision, Mission and Values.
• Performs other tasks that may be deemed necessary by the superior from time to time.

REQUIRED COMPETENCIES (skills, Knowledge, Etc.)

• Excellent communication, presentation, and interpersonal skills.
• Strong relationship-building and negotiation abilities.
• Ability to work independently and manage multiple priorities effectively.
• Deep understanding of customer relationship management (CRM) principles.
• Proficiency in MS Office Suite (Word, Excel, PowerPoint).
• Passionate about work and motivated to create changes and improvements.
• Exudes a proactive personality that values professionalism and good business ethics.