Business Development Officer

Business Development Executive (BDE) – Software Sales

Company: Buson Digital Services India Private Limited
Location: Coimbatore, Tamil Nadu
Employment Type: Full-Time
Experience: 1–2 Years
Industry: IT / Software Services

Job Summary

We are looking for a motivated and target-oriented Business Development Executive (BDE) to join our team and drive the sales of our software and IT solutions.

The ideal candidate should have good communication and negotiation skills, a strong interest in software sales, and the ability to identify potential customers, generate leads, conduct client meetings, and convert prospects into business opportunities.

Key Responsibilities

• Generate new business leads through cold calling, email, LinkedIn, networking and other channels.
• Identify and approach potential customers for software and IT solutions.
• Understand customer requirements and recommend suitable software solutions.
• Conduct product presentations and demonstrations to prospective clients.
• Arrange and attend client meetings, including field visits when required.
• Manage the complete sales cycle from lead generation to negotiation and closure.
• Build and maintain strong relationships with prospective and existing customers.
• Prepare quotations, proposals and commercial presentations.
• Follow up consistently with prospects and maintain an active sales pipeline.
• Maintain accurate customer and sales information in CRM/Excel.
• Coordinate with technical and delivery teams for client requirements.
• Achieve monthly and quarterly sales targets.
• Identify opportunities for upselling, cross-selling and repeat business.
• Prepare regular sales activity and pipeline reports.

Requirements

• 1–2 years of experience in B2B Sales / Software Sales / IT Sales / Business Development.
• Good understanding of software products or IT services.
• Excellent verbal and written communication skills.
• Strong presentation, negotiation and convincing skills.
• Ability to identify customer requirements and explain software benefits clearly.
• Strong follow-up and relationship-building skills.
• Target-oriented and self-motivated approach.
• Good knowledge of MS Office and Excel.
• Experience with CRM tools will be an added advantage.
• Willingness to travel within the city and other locations for client meetings.

Preferred Skills

B2B Sales | IT Sales | Software Sales | Lead Generation | Client Acquisition | Cold Calling | Product Demo | Negotiation | CRM | Pipeline Management | Customer Relationship Management

What We Offer

• Competitive salary
• Performance-based incentives
• Opportunity to work with software and IT solutions
• Professional growth and career development
• Exposure to diverse clients and business opportunities
• Supportive and growth-oriented work environment

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance
• Flexible schedule
• Food provided
• Health insurance
• Internet reimbursement
• Leave encashment
• Life insurance
• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person