Business Development Representative

Role summary

You will own the full new-business sales cycle at Provakil - from identifying potential enterprise clients to running product demos to closing deals. Unlike a pure lead-generation role, you’re involved end-to-end: you find the prospect, build the relationship, demonstrate the product, negotiate the terms, and bring in the revenue.

You’ll spend your time researching target accounts, reaching out to decision-makers (General Counsels, compliance heads, legal ops teams), conducting in-person and online demos, and preparing proposals that convert. This role requires travel to client locations for on-site meetings and presentations. You’ll be measured on pipeline generated, demos conducted, and deals closed against quarterly sales targets

What you’ll do

Prospecting & lead generation

Research and identify new business opportunities - map target accounts based on Provakil’s ideal customer profile (enterprise companies with legal, compliance, or IP functions)

Generate leads through multiple channels: cold calling, cold emails, LinkedIn outreach, industry events, and referral networks

Build and maintain a prospect pipeline with accurate data in the CRM - company details, stakeholder mapping, outreach history, and deal stage

Stay current on market trends, competitor activity, and industry developments that could create new selling opportunities

Sales demos & deal closure

Conduct product demonstrations - both in-person at client locations and online - tailored to the prospect’s specific use case, pain points, and decision-making criteria

Understand client requirements through discovery conversations: what problems they’re trying to solve, what their current process looks like, and what success means for them

Prepare and submit proposals, quotations, and commercial terms - ensure they are accurate, competitive, and aligned with what was discussed during the demo

Negotiate pricing and contract terms, handle objections, and drive deals to closure within defined sales cycles

Meet or exceed quarterly sales targets for demos conducted, pipeline generated, and revenue closed

Relationship building

Build trusted relationships with prospects and clients - you’re not just selling a product, you’re building the foundation for a long-term enterprise partnership

Engage with multiple stakeholders within target organisations: legal heads, IT teams, procurement, and C-suite decision-makers

Follow up consistently and professionally - enterprise sales cycles are long, and persistence with respect is what converts interest into commitment

Represent Provakil at industry events, conferences, and client meetings with professionalism and product knowledge

Collaboration & reporting

Collaborate with Marketing to leverage campaigns, content, and events that support pipeline generation

Work with Product to provide structured market feedback: what prospects are asking for, what competitors offer, and where the product wins or loses deals

Update the CRM daily with accurate deal status, meeting notes, next steps, and revenue forecasts

Report on sales activity, pipeline health, and deal progress to sales leadership on a weekly basis

What success looks like in your first 60 days

First 30 days

Complete onboarding and develop a solid understanding of Provakil’s product, pricing, target market, buyer personas, and competitive landscape

Learn the sales playbook: ICP definition, discovery framework, demo flow, proposal process, and CRM workflows

Shadow senior sales team members on discovery calls, product demos, and client meetings to understand the process and tone

Start building your first prospect lists and initiate outreach - cold calls, emails, and LinkedIn connections - under guidance

Conduct your first product demo (co-led with a senior team member) by the end of the month

Days 31–60

Run outbound prospecting independently - build pipeline through your own research and outreach efforts

Conduct product demos independently, both online and in-person, with minimal support

Prepare and submit your first proposal or quotation to a qualified prospect

Develop a consistent daily rhythm: prospecting blocks, follow-ups, CRM updates, and meeting preparation

Report on your pipeline and activity metrics in weekly sales reviews

Must-have skills

1 - 4 years of experience in sales, business development, or a similar client-facing role - B2B or enterprise experience is a plus but not mandatory

Strong verbal and written communication in English and Punjabi - you’ll be presenting to senior professionals and writing proposals that represent the company

Confidence in client-facing situations - you’re comfortable walking into a room (or joining a call) with senior stakeholders and holding a professional conversation

Ability to understand a technical product well enough to demo it and answer prospect questions - you don’t need to be an engineer, but you need to learn the product inside out

Selling and negotiation instincts - you can identify client pain points, position the product against them, and handle objections without getting flustered

Comfort with travel - this role involves visiting client locations for in-person demos and meetings, sometimes at short notice

Proficiency in MS Office and LinkedIn for research, outreach, and proposal preparation

Comfort with sales targets - you’ll carry a quota and be measured on pipeline and revenue generated

Good-to-have skills

Experience selling SaaS or enterprise technology products

Familiarity with CRM tools (Salesforce, HubSpot, or similar) and sales outreach platforms

Prior experience conducting product demos or sales presentations to enterprise buyers

Understanding of enterprise procurement processes and multi-stakeholder sales cycles

MBA or relevant postgraduate qualification

What you’ll learn in this role

Full-cycle enterprise sales: from prospecting through demo, negotiation, and closure - the complete skill set for a career in B2B sales

How to sell a complex technical product to sophisticated enterprise buyers - stakeholder mapping, multi-threaded selling, and navigating procurement

Deep exposure to a high-growth vertical (legaltech) where deal sizes are significant and client relationships span years, not transactions

About Provakil

Provakil is one of India’s leading legaltech platforms, helping enterprises manage litigation, contracts, compliance, and intellectual property through a single integrated product. Founded in 2017, we serve 200+ enterprise clients including Fortune 500 companies. We’re a product-first company with deep domain expertise in Indian legal operations. The team is a mix of engineers, lawyers, product thinkers, and business operators - and the sales team is growing fast to match the pace of the product.