Campaign Specialist

">

Job Description - Lead Generation Executive

Experience: Fresher / 0-1 Year

Department: Growth

About the Role

Mako IT Lab is looking for a Lead Generation Executive who is interested in technology, AI, business development, and digital outreach.

Responsibilities

Generate B2B leads for IT Services, SaaS, and technology companies.

Research prospects using LinkedIn Sales Navigator, Apollo.io, ZoomInfo, and

similar tools.

Manage LinkedIn and cold email outreach campaigns.

Create email templates and follow-up sequences.

Track campaign performance and maintain lead data in HubSpot/Excel.

Prepare daily and weekly reports.

Support lead generation for USA, UK, and global markets.

Stay updated on the latest technologies, AI tools, and automation workflows.

Requirements

Excellent English communication skills, both written and verbal.

Engineering or MBA background preferred.

Good understanding of technology and interest in learning new tools.

Basic knowledge of AI tools and AI automation.

Good research and analytical skills.

Willingness to learn and work with targets.

Freshers or candidates with 0-1 year of experience can apply.

Good to Have

Knowledge of Apollo.io, LinkedIn Sales Navigator, HubSpot, or email marketing

tools.

Internship or experience in Lead Generation, Business Development, Digital

Marketing, or IT.

You ll Get Exposure To

AI | SaaS | Cloud Technologies | Integrations | Data Migration | Email

Marketing | Lead Generation | Business Development

Required Skills

lead generation Google Sheets market research

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.