Car Sales Executive

Job Description – Sales ExecutiveMaruti Suzuki CarsPosition

Sales Executive – Maruti Suzuki Passenger Cars

Department

Sales

Job Summary

We are looking for an enthusiastic and customer-focused Sales Executive to join our Maruti Suzuki dealership. The Sales Executive will be responsible for generating leads, understanding customer requirements, presenting suitable Maruti Suzuki car models, conducting test drives, and converting enquiries into vehicle sales.

Key Responsibilities

• Attend showroom and online customer enquiries professionally.
• Understand customers' budget, requirements, and preferred vehicle.
• Explain features, specifications, variants, colours, accessories, and pricing of Maruti Suzuki cars.
• Demonstrate vehicles and arrange test drives for customers.
• Generate new leads through referrals, tele-calling, digital enquiries, and local activities.
• Follow up with prospective customers regularly.
• Prepare quotations and explain available offers, schemes, exchange benefits, and finance options.
• Coordinate with the Finance, Insurance, Exchange, Accessories, and Delivery teams.
• Evaluate customer trade-in/exchange requirements and coordinate with the evaluation team.
• Negotiate with customers within approved company policies.
• Achieve monthly sales and revenue targets.
• Maintain accurate records of leads, follow-ups, bookings, and sales in the CRM/DMS.
• Coordinate with customers from booking to vehicle delivery.
• Ensure a smooth and positive customer experience.
• Collect customer feedback and support customer satisfaction initiatives.
• Maintain good knowledge of Maruti Suzuki products, competitors, and market trends.

Required Skills

• Excellent communication and interpersonal skills.
• Strong sales and negotiation skills.
• Customer-oriented approach.
• Good knowledge of automobiles and passenger cars.
• Ability to explain vehicle features clearly.
• Good follow-up and relationship-management skills.
• Target-oriented and self-motivated.
• Basic computer and CRM/DMS knowledge.
• Ability to work effectively in a team.

Qualification

• 12th pass / Graduate preferred.
• Diploma or degree in Sales/Marketing/Automobile-related fields is an advantage.

Experience

• 0–3 years of experience in automobile sales, retail sales, or customer service.
• Freshers with good communication and sales skills can also be considered.

Other Requirements

• Valid driving licence preferred.
• Willingness to work on weekends and dealership holidays as per business requirements.
• Knowledge of the local market and customer base is an advantage.

Key Performance Indicators (KPIs)

• Monthly vehicle sales target achievement.
• Lead-to-booking conversion ratio.
• Test-drive-to-booking conversion.
• Number of new leads generated.
• Follow-up effectiveness.
• Customer satisfaction and referrals.
• Finance, insurance, accessories, and exchange penetration.

Reporting To

Sales Manager / Team Leader – Sales

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Provident Fund

Work Location: In person