Category Management Specialist

Сategory management specialist include achieving the sales and gross margin targets for the assigned category, ensuring target inventory turnover, improving assortment efficiency based on ABC/XYZ analysis, evaluating and increasing the effectiveness of promotional activities (sales uplift and profitability), as well as reducing the share of non-liquid and slow-moving inventory.

Increase Red Bull share and ED category

• Analyzing category sales, margins, and inventory turnover;
• Optimizing the assortment matrix;
• Managing pricing and promotional effectiveness;
• Monitoring the market and competitors;
• Preparing analytical reports and recommendations.

Analytic and Negotiation Responsibility

• Key contact (Wingman) for the Onboarding Period;
• Cultivating, caring for and building up the network with Red Bull’s Key Stakeholders (e.g. trade marketing, Sales department) as well as promoting cooperation;
• Constant Know-How Transfer and involvement in the OFP meetings (preparation and implementation);
• Analysis of the area and account specific business to find new opportunities;
• Ensure implementation of execution standards and “look like number 1”;
• Promote cooperation and liaise with key stakeholders in the area;
• Constructive feedback based on observations.

E com Development

• Manage sales across e-commerce platforms (marketplaces and company website).

• Plan and achieve targets for revenue, margin, and inventory turnover.

• Develop and optimize product assortment (ABC/XYZ analysis).

• Manage product listings: content, pricing, availability, and SEO.

• Plan, launch, and monitor promotions, discounts, and special offers.

• Analyze sales performance, promotions, and traffic efficiency.

• Manage stock levels: reduce slow-moving and obsolete inventory, prevent out-of-stock.

• Collaborate with Marketing, Logistics, IT, and Customer Support teams.

• Prepare reports and performance analysis based on KPIs.

• Minimum of 3 years sales and/or TM experience.

• In-depth knowledge of the Trade marketing and CatMan.

• Strong Analitical knowledge.

• Havy user PPT Office SAP etc.

• Strong negotiation skills.

• Ability to cultivate team environment.

• Creative mind.

• Exceptional communication skills, including presention and training abilities.

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