Channel Manager

Channel Sales Manager Roles & Responsibilities

• Manage and develop channel partners/distributors to achieve sales targets.
• Identify and onboard new dealers, distributors, and business partners.
• Drive primary and secondary sales through the channel network.
• Maintain strong relationships with channel partners and resolve issues.
• Plan and execute sales schemes, promotions, and channel activities.
• Monitor market trends, competitor activities, pricing, and product movement.
• Track sales performance, inventory, collections, and ensure timely reporting.
• Coordinate with internal teams for orders, delivery, stock, and customer support.
• Conduct regular market visits and partner meetings.
• Ensure achievement of sales, revenue, distribution, and market-expansion targets.