Channel Sales Manager

About Hero Vired:

Would you like to be part of an exciting, innovative, and high-growth startup from one of the largest and most

well-respected business houses in the country - the Hero Group?

Hero Vired is a premium learning experience offering industry-relevant programs and world-class partnerships,

to create the change-makers of tomorrow.

At Hero Vired, we believe everyone is made of big things. With the experience, knowledge, and expertise of the

Hero Group, Hero Vired is on a mission to change the way we learn. Hero Vired aims to give learners the

knowledge, skills, and expertise through deeply engaged and holistic experiences, closely mapped with industry

to empower them to transform their aspirations into reality. The focus will be on disrupting and reimagining

university education & skilling for working professionals by offering high-impact online certification and degree

programs.

The illustrious and renowned US$5 billion diversified Hero Group is a conglomerate of Indian companies with

primary interests and operations in automotive manufacturing, financing, renewable energy, electronics

manufacturing, and education. The Hero Group (BML Munjal family) companies include Hero MotoCorp, Hero

FinCorp, Hero Future Energies, Rockman Industries, Hero Electronix, Hero Mindmine, and the BML Munjal

University.

For detailed information, visit Hero Vired

Role : Assistant Manager / Manager - Channel Sales

Business : Online Degrees Programs

Job Type: Full Time

Experience: 5 to 10 years

Department: Channel Sales

Location: Pan-India (Managing partners across regions including but not limited to): Mumbai, Outer

Mumbai,Pune,Hyderabad,Chandigarh,Ahmedabad, Indore, Lucknow,Cochin,Vijaywada,Rajamundhry,Ranchi,

Outer Kolkatta, Guwahati other assigned cities/regions.

Job Overview

We are looking for a high-impact Channel Sales Assistant Manager / Manager to drive revenue through

education channel partners for Hero Vireds Online Degrees programs. The role involves end-to-end

ownership of channel partner performance, activation, productivity, and revenue growth across assigned

regions.

Key Responsibilities

Channel Partner Management

• Manage end-to-end channel sales operations across assigned regions/cities.
• Identify, onboard, train, and activate new education channel partners.
• Drive partner productivity, engagement, and revenue contribution.
• Build long-term relationships with key channel partners and stakeholders.

Revenue & Business Growth

• Achieve enrolment and revenue targets through channel-led sales.

• Monitor funnel metrics: leads, conversions, enrolments, and closures.

• Plan and execute regional sales strategies aligned with business goals.

• Identify growth opportunities within existing and new partner networks.

Program & Product Alignment

• Ensure partners are well-versed with degree programs, working professional courses, fees,

eligibility, loan options, and specializations.

• Act as a bridge between channel partners, internal sales teams, and university SPOCs.
• Support partners with marketing initiatives, webinars, events, and local promotions.

Governance, MIS & Compliance

• Track and publish daily/weekly/monthly MIS on partner performance.
• Ensure adherence to pricing, compliance, and brand guidelines.
• Resolve partner escalations and operational challenges promptly.

Team & Stakeholder Collaboration

• Work closely with central sales, marketing, ops, and academic teams.
• Provide market feedback on competition, pricing, and partner trends.
• Support leadership with insights for expansion and optimization.

Preferred Candidate Profile:

Experience & Background

• 5–10 years of experience in Channel Sales within EdTech / Higher Education / Education services.
• Strong exposure to Online Degree Programs / Executive Education / Working Professional programs.
• Experience managing multi-city or multi-region channel partners is mandatory.

Skills & Competencies

• Strong relationship management and negotiation skills.
• Proven ability to drive channel revenue and partner productivity.
• Data-driven mindset with hands-on experience in MIS and CRM tools.
• Excellent communication and stakeholder management skills.
• Willingness to travel extensively across assigned regions.

Why Join Hero Vired

• Opportunity to build and scale high-impact channel networks in a fast-growing EdTech ecosystem.
• Exposure to premium degree and professional programs.
• Ownership-driven role with strong visibility and leadership interaction.