Channels Development Manager, Coffee Systems

Date: Aug 10, 2026

Location: Shanghai, CN

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Company: franke

About Franke

About the job

Join a global leader in commercial coffee equipment and take charge of building a nationwide channel network while developing key accounts in the QSR and convenience store sectors. Drive growth across the China market and seize exciting opportunities in the fast-growing coffee industry!

Your tasks

Drive nationwide market development for commercial coffee machine solutions across China, managing sales growth through direct sales, distributors, and strategic channel partners.

Build and expand a dealer network from the ground up, covering both Tier 1 cities and lower-tier markets, while creating a sustainable and high-performing channel ecosystem.

Develop key accounts within the QSR and convenience store sectors, targeting chain restaurants, convenience store operators, and other strategic customers to capture growth opportunities in China's rapidly expanding coffee market.

Lead customer relationship management and business development, leveraging market insights, consultative selling, and commercial negotiations to increase customer value and market share.

Manage the full sales cycle, including lead generation, pipeline management, quotation preparation, contract negotiation, order execution, and payment collection to achieve or exceed sales targets.

Represent the company at industry exhibitions, trade shows, and marketing events, enhancing brand visibility while monitoring market trends, competitive activities, and emerging business opportunities.

Requirements

College or above, with around 5 years of sales experience in the coffee machine industry and a proven track record in developing chain restaurant and convenience store accounts.

Strong business development, customer management, and negotiation skills, with the ability to independently drive sales growth.

Results-oriented, proactive, and self-motivated, capable of managing nationwide market expansion and channel development.

What we offer you

• We encourage you to uphold the spirit of innovation, work pragmatically and collaboratively to scale the heights of the industry, and effectively select the best solutions.
• With the collaboration of our global teams, we create unique work experience, embrace diversity and inclusion, and strive for common progress.
• Relying on our deep industry accumulation, we help you enhance your capabilities and build a multi-dimensional career development path.
• We value your personal initiative, inspire you to unleash your unlimited potential, and provide a competitive "total rewards" package.
• We implement the people-oriented concept, create an excellent workplace environment, and safeguard the comprehensive health and well-being of our employees.

Contact details

For more information see: www.franke.com

Important information for all executive search companies, headhunters and HR consultants

The Franke Group does not accept unsolicited support from headhunters and personnel consultants for our career opportunities. Any CV/resume vitae submitted to Franke or its employees by external recruitment agencies without a valid written recruitment agreement related to the position in question shall be deemed the sole property of our company. In the event that a candidate presented by an agency is hired in our company and there is no prior agreement, no fee will be paid.