Cluster Manager Gujarat

Philip Morris India is hiring for Cluster Manager Gujarat.

Purpose of the Role:

Lead, manage, and develop the sales operations within the assigned cluster by motivating the sales team, developing commercial sales plans, and successfully implementing sales initiatives to achieve profitable volume growth and market share expansion.

The role is responsible for driving business performance, ensuring distribution excellence, improving product availability and visibility at the point of sale, supporting new product launches, and executing business strategies in collaboration with sales, marketing, and trade marketing teams.

Role & responsibilities

• Support the Region Manager in developing and executing commercial sales plans by creating cluster-specific strategies and leveraging Trade Marketing, Commercial Business Planning, and other business development initiatives. Provide recommendations on sales targets related to market share, volume growth, product availability, distribution coverage, call frequency, and in-store visibility based on comprehensive market insights.

• Continuously monitor and analyze the cluster business environment to identify market trends, key challenges, and growth opportunities, contributing to long-term business strategy development. Develop and implement cluster commercial plans aligned with overall regional objectives, ensuring effective execution and sustainable growth.

• Prepare and execute short-term tactical plans to address unexpected market and regional business challenges. Conduct regular business reviews with key business partners, align on future priorities and action plans, and provide ongoing support to drive sales performance and business growth.

• Ensure the timely and effective implementation of approved business plans by clearly communicating objectives and execution priorities to all key stakeholders. Drive excellence across critical business drivers, including product availability, distribution, pricing, visibility, and quality of execution. Continuously monitor competitor activities, market trends, business performance, and sales outcomes, and generate actionable reports and insights to identify opportunities, address gaps, and strengthen market competitiveness.

• Lead and guide the sales team by establishing a clear vision, defined objectives, and well-structured roles and responsibilities to ensure the achievement of sales volume and market share targets. Foster a culture of efficiency, accountability, and high performance across the team. Build and strengthen field sales capabilities for sustainable growth through effective coaching, performance management, and targeted development initiatives. Identify competency gaps and ensure access to appropriate training, resources, and support to develop a highly skilled, motivated, and capable sales organization.

• Support the Region Manager in executing sales initiatives and commercial strategies to drive volume growth, market share expansion, and overall cluster business performance. Develop and maintain strong relationships with internal stakeholders across sales, marketing, trade marketing, supply chain, finance, and other functions to ensure seamless execution of business objectives. Build and nurture productive partnerships with external stakeholders to strengthen market presence and support business growth. Collaborate effectively across teams and functions to achieve organizational goals and deliver sustainable results.

• Ensure that all business activities are conducted with the highest standards of integrity, professionalism, and ethical conduct, while adhering to company policies, operating procedures, regulatory requirements, and applicable laws.

• Drive business growth by leveraging market insights and performance reviews, identifying growth opportunities, enhancing market visibility, motivating high-performing sales teams, and ensuring strong process compliance, reporting discipline, and continuous improvement.

Preferred candidate profile

Education

• Post Graduation Degree in Sales & Marketing / Business Management preferred

Experience

• Minimum 7 years of experience in FMCG or consumer goods sales.
• Proven experience in multi-channel sales environments, including Retail, Distribution, Dealer Networks, and Modern Trade.
• Demonstrated success in managing and developing sales teams.
• Strong track record of achieving sales growth and market share objectives.