欧朴企业管理咨询(上海)有限公司
CMO
Skills
E-commerce WebsitesProduct MarketingAIMarketing StrategyBranding StrategyCRMBranding
7 days ago
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Important information
Contract type:
Permanent
Location:
Hong Kong
Work mode:
Onsite
Published on:
18 October 2026
What they need
- Marketing Strategy & Business Growth
- Develop and execute the company's overall marketing strategy in alignment with corporate and business objectives.
- Identify new growth opportunities through consumer insights, market trends, category development and emerging channels.
- Build integrated marketing strategies across brand, product, digital, retail and e-commerce.
- Partner with the CEO and business leadership team to drive sustainable revenue and market-share growth.
- Brand Strategy & Consumer Marketing
- Lead the development and evolution of the company's brand positioning, architecture and consumer proposition.
- Strengthen brand equity, awareness, consideration and loyalty across target consumer segments.
- Develop consumer-centric marketing strategies based on deep customer and market insights.
- Ensure consistent brand experience across all consumer touchpoints.
- Digital & Omnichannel Marketing
- Lead the company's digital marketing transformation and strengthen data-driven marketing capabilities.
- Develop integrated strategies across e-commerce, social media, content, CRM, retail and other digital channels.
- Leverage consumer data, technology and AI to improve marketing effectiveness and customer engagement.
- Build a seamless omnichannel consumer experience.
- Product Marketing & Go-to-Market
- Partner closely with product and business teams to translate consumer needs into compelling product propositions.
- Lead product launch and go-to-market strategies for key products and categories.
- Develop differentiated value propositions and communication strategies for priority products and consumer segments.
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