杜伦大学招聘经理

该职位来源于猎聘 In conjunction with our member organisation, Durham University, CBBC is currently looking to recruit a candidate for the following position, which will be based in Beijing or Shanghai. Business Development & Recruitment Manager (China) – Durham University Location: Beijing or Shanghai Package: Competitive salary package between RMB 20,000 - RMB 24,000 (13-month scale) based on matched qualifications and experiences, including social insurance, medical insurance, housing fund and 22 days’ annual leave (pro rata). Durham University Durham University is top 100 global university renowned for excellence in Arts and Humanities, Business, Sciences and Social Sciences. Based in a historic city sharing a UNESCO World Heritage Site with Durham Cathedral, the University fosters a collegiate environment welcoming over 150 nationalities among staff and students. With a strong focus on global engagement, we aim to expand our international reputation as a leading destination for research, innovation, and student experience. The International Office is responsible for:

• The recruitment of international students to all areas of the University to meet institutional targets
• Supporting and managing the developing of international partnerships to raise the University’s global profile and to support academic colleagues in developing international links and collaborations
• Managing the University’s student mobility programmes (Erasmus+ and other exchange partnerships) to meet the University’s student mobility targets The role: As the University’s key representative in China, you will contribute to strategic recruitment growth by designing and executing market-leading campaigns, nurturing stakeholder relationships, and leveraging data to enhance Durham’s brand presence. You will collaborate closely with academic departments and external partners to ensure alignment with global objectives and deliver exceptional service to prospective students and education partners. We are looking for someone who is experienced, driven and skilled international education recruitment, recruitment marketing, relationship management and project management. Reporting line: The post holder will report directly to the Head of China Recruitment based in Beijing. Main responsibilities:
• Market Engagement and Brand Representation o Represent Durham University at student-facing marketing events (e.g., education exhibitions, international school roadshows, virtual webinars), delivering compelling presentations on the University to diverse audiences. o Professionally manage enquiries from students, parents, agents, and other stakeholders via email, phone, and social media, ensuring timely, accurate responses and high-quality service that reflects the University’s values.
• Strategic Recruitment Planning o Lead the development and execution of an annual integrated recruitment strategy, with a strong focus on postgraduate student conversion, to meet enrolment targets through a mix of agent partnerships, digital marketing, and on-the-ground activities. o Monitor campaign performance using KPIs and adjust strategies to optimise results.
• Partner & Stakeholder Management o Cultivate constructive, supportive, and collaborative working relationships with the University's regional representatives, including education agents, international schools and scholarship bodies, etc. o Assist in managing the education agent network, including training, performance reviewing, relationship building and contract renewals.
• Market Analysis & Insight Generation o Source and compile exclusive market analysis on China’s education trends, competitor activity, and regulatory changes, providing actionable insights to inform strategy adjustments on a regular basis. o Analyse market trends and internal/external data to identify growth opportunities (e.g., new student segments, emerging channels) and mitigate risks.
• Cross-functional Collaboration o Build strong relationships with internal stakeholders (academic departments, admissions teams, marketing) to align recruitment strategies with course offerings and institutional priorities. o Lead or contribute to university-wide projects (e.g., recruitment delegation visits, curriculum localisation) to strengthen Durham’s China footprint.
• Support the University’s Wider China Strategy o Contribute to the development of the University’s wider China strategy that aligns with our regional priorities; o In collaboration with the marketing team, assist in creating regional digital and printed marketing materials underpin the delivery of in-country recruitment and engagement plans; o Providing operational support to the Head of China Recruitment, including facilitating senior executive delegation visits. Essential requirements:
• Degree level education.
• Native-level Mandarin and business-fluent English (excellent written/verbal skills in both languages, including presentation and negotiation).
• Minimum five years’ proven relevant industry experience.
• In-depth understanding of China’s education landscape, UK university admissions processes, and global student mobility trends.
• Exceptional public speaking and interpersonal skills, with the ability to adapt messaging for diverse audiences (students, parents, agents, academic staff).
• Strong project management skills, attention to detail, and the ability to prioritise tasks in a fast-paced environment.
• Willingness to travel extensively within China and adapt to changing priorities. Desirable requirements:
• Degree level education at a UK university.
• Experience in digital marketing (e.g., social media strategy for WeChat/Weibo, CRM systems, Google Analytics, paid advertising campaigns).
• Advanced analytical skills, with the ability to interpret data and generate insights using data analysis tools. How to Apply Interested candidates are invited to send a one-page cover letter explaining how your personality and experience meet our requirements and an indication of your current salary and expected salary together with detailed CV via Liepin Channel. Please use “Durham University – Candidate Name - City” as the subject of the email. We regret that only shortlisted candidates will be notified and that applicants who fail to provide a cover letter and use wrong subject of the email will not be considered. The closing date for applications is August 11, 20
• Shortlisted applicants are likely to be invited for an interview during the week of August 24, 20
• Telephone enquiries and personal visits will NOT be accepted.