Xiaomi UK
产品营销策划
3 months ago
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Important information
Contract type:
Permanent
Location:
Beijing, China
Work mode:
Onsite
Published on:
8 August 2026
What they need
职位描述
1.负责旗舰产品线策略制定、调研牵引、卖点挖掘与包装，组织各模块根据目标进行项目共创
2.组织手机产品营销场景的挖掘与内容制作
3.产品站、发布会PPT、卖点视频、TVC等传播物料的核心创意与内容策划
4.看顾核心营销内容及物料，保证品牌形象、营销质量
5.横向联通各部门资源，拉通关键策略及动作，为同一目标负责
职位要求
1.本科及以上学历，市场营销、传媒、商业管理等相关专业优先
2.8年以上市场营销经验，3C行业优先，有手机产品背景优先
3.有成功策划并执行大型全球化营销活动的完整案例
4.有一定中英文的文案能力
5.沟通能力强，有责任心
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