第一三共
产品经理 - 消化肿瘤
Skills
Branding StrategyBranding
2 months ago
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Important information
Contract type:
Permanent
Location:
Shanghai, China
Work mode:
Onsite
Published on:
10 August 2026
What they need
该职位来源于猎聘 岗位职责
- Support brand strategy and tactic plan development to achieve brand short-term and long-term P&L within allocated budget
- Understand consumer insights, synthesize customer insights to brand strategy as well as insightful market analysis to drive innovative and effective brand communication and gain support from KEEs
- Implement operational plan with quality to ensure higher SoV and physician perception change
- Good collaboration with internal co-workers and external alliance partners to ensure fully support obtained 资历要求 ~5 years or above working experience in pharmaceutical industry among sales and marketing 2+ years of central marketing experience of Oncology or special care in MNC pharmaceutical company, relevant TA experience is preferred. Learning agility: demonstrate passion to acquire new knowledge / skill and apply learning with speed. Good capability in strategic thinking/planning Passionate for excellent work, self-motivated and possess an excellent sense of marketing, result and customer orientated attitude. Communication: articulate clearly in both oral and written communication Team Spirit: achieve results through team work as a valued leader / member in different setting
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