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盒马-新品牌市场营销-总部

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Onsite

盒马-新品牌市场营销-总部

上海盒马网络科技有限公司普陀分公司

盒马-新品牌市场营销-总部

2 months ago

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Important information


Contract type:

Permanent

Location:

Shanghai, China

Work mode:

Onsite

Published on:

20 August 2026

What they need


该职位来源于猎聘 职位描述

  • 营销方案制定:基于品牌策略,策划线上线下营销活动,制定活动节奏排期并推动高效落地。 2. 传播策略执行:制定区域性媒介投放策略,把控传播流程与节奏,对接管理供应商资源保障执行,达成传播目标。 3. 项目流程管理:搭建并优化总部-区域协同SOP,沉淀执行标准,推动跨部门高效协作。 4. 营销复盘与模型:收集各区域执行数据完成营销复盘归档,持续优化并沉淀传播模型。

职位要求

3-5年以上市场营销/整合营销/广告投放相关经验 有全国/区域零售市场工作经验优先 熟悉线上线下主流媒体渠道投放逻辑 有良好的沟通协调能力和表达能力 强抗压能力和自驱力,能并行项目

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