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销售总监(全国)

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Onsite

销售总监(全国)

微智医疗器械有限公司

销售总监(全国)

Skills

E-commerce WebsitesSales OpsMarketing Strategy

2 months ago

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Important information


Contract type:

Permanent

Location:

Changsha, Hunan, China

Work mode:

Onsite

Published on:

28 August 2026

What they need


该职位来源于猎聘 1.岗位职责/Job responsibility 1)负责搭建中国区域销售运营体系,组织制定中国区销售制度、政策、流程和规范,统筹和指导下辖各区域销售运作; Responsible for building the sales operation system in China, organizing the formulation of sales systems, policies, processes and norms in China, and coordinating and guiding the sales operations of the regions under its jurisdiction; 2)根据公司战略规划和销售总体目标,组织拟定中国区销售战略和销售目标; According to the Company’s strategic planning and overall sales objectives, organize the formulation of sales strategies and sales targets in China; 3)根据公司审定的中国区销售目标,拟定总体销售计划,进行区域分解;审核各区域具体销售计划及方案,组织实施和开展过程监督和指导,对中国区销售目标达成负责; According to the sales targets in China approved by the Company, formulate the overall sales plan and carry out regional decomposition; Review the specific sales plans and programs of each region, organize the implementation and carry out the process of supervision and guidance, and be responsible for the achievement of sales targets in China; 4)组织制定中国区域医疗器械渠道策略、产品组合与策略、定价策略、促销策略、人员策略等营销方案,并定期根据市场反馈、渠道现状及竞争情况,对总体营销方案进行及时调整和优化; Organize the formulation of medical device channel strategy, product portfolio and strategy, pricing strategy, promotion strategy, personnel strategy and other marketing plans in China, and regularly adjust and optimize the overall marketing plan in a timely manner according to market feedback, channel status quo and competitive situation; 5)负责中国区总体市场开发拓展工作,收集和分析国内外市场信息,整合各种市场推广资源,通过学术会议、学术推广、客户考察、展会、电商渠道等,开拓和维护重要战略合作伙伴、代理商及客户的关系,建立长期持续合作关系,打造市场营销生态体系; Responsible for the overall market development and expansion in China, collect and analyze domestic and overseas market information, integrate marketing resources, develop and maintain the relationship with important strategic partners, agents and customers through academic conference, academic promotion, customer visit, exhibition, e-commerce channel, etc., establish long-term sustainable cooperative relationships and build a marketing ecosystem; 6)根据公司实际经营需要,拟订系统调查计划,组织实施相关项目和产品的市场调查活动,收集、分析行业信息和竞争品牌公司信息,形成市场调查报告,为公司的经营决策提供参考; According to the actual business needs of the Company, formulate a systematic investigation plan, organize and implement market research activities for relevant projects and products, collect and analyze industry information and information of competitive companies, form market research reports, and provide reference for the Company’s business decision-making; 7)组织针对中国区销售效果进行总结分析,及时调整和优化营销策略和实施方案;

Organize the summary and analysis of sales effects in China. Adjust and optimize the marketing strategies and implementation plans in a timely manner; 8)负责中国区整体销售费用的规划与实际使用,把控销售成本和利润,进行风险和核算管理; Responsible for the planning and actual use of the overall sales expenses in China, control sales costs and profits, and carry out risk and accounting management; 9)负责中国区各区域销售团队的组建、培育、日常管理、激励和考核,打造良好的销售文化。 Responsible for the formation, cultivation, daily management, motivation and assessment of sales teams in various regions in China to create a good sales culture. 2.任职要求/Job requirements 1)教育背景:市场营销、中文等相关专业本科及以上学历,生物医学、电子工程专业优先;

Education background: Bachelor degree or above in marketing, Chinese or other related majors, biomedical science and electronic engineering are preferred; 2)工作经验:10年以上医疗器械相关经验,医疗器械公司5年以上销售总经理、副总经理工作经验优先; Work experience: more than 10 years of medical device related experience, more than 5 years of general sales manager or deputy general sales manager work experience of medical device company is preferred; 3)技能要求/Skill requirements:

a)熟悉医疗耗材、二类、三类等医疗微型设备销售渠道; Familiar with the sales channels of medical consumables, Class II, Class III and other micro medical devices; b)熟悉医疗器械招投标流程,具备投标的组织和应对能力; Familiar with the bidding process of medical devices, with the ability to organize and respond to bidding; c)熟悉各地医保政策,了解政府集中采购流程; Familiar with medical insurance policies of various regions in China, and understand the centralized procurement process of the government; d)熟悉医疗器械网络营销及策略,能组织电商平台运营推广和销售渠道开发等工作;

Familiar with medical device network marketing and strategy, able to organize the operation and promotion of e-commerce platform and sales channel development; e)具有战略眼光,对行业市场前景有独到的见解,拥有丰富的人脉及行业资源者优先; With strategic vision and unique insights on the industry market prospects. Candidate with rich connections and industry resources is preferred; f)具备完备的营销思路和决策能力,能够建立高效运转的销售运作模型; With complete marketing ideas and decision-making ability, and be able to establish an efficient sales operation model; g)具备较强的商业敏锐度、市场分析能力和判断能力,深入了解市场营销环境,擅于分析和把握市场; Strong business acumen, market analysis and judgment ability, in-depth understanding of the marketing environment, good at analyzing and grasping the market; h)具有优秀的领导能力、执行力、影响力、公关能力,抗压能力及团队建设和辅导能力,善于培养他人并激发团队的潜能; Excellent leadership, execution, influence, public relations ability, pressure resistance and team building and coaching skills, good at cultivating others and stimulating the potential of the team; i)具有协调、沟通、谈判、资源整合及高效解决问题等的能力,自我修复的能力强、清晰的目标管理能力; With the ability to coordinate, communicate, negotiate, integrate resources and solve problems efficiently. Strong self-correction ability and clear goal management skills; j)具备以客户为导向的营销理念,品行端正,身体健康,责任心强、保密意识强,良好的职业操守、忠诚度高; Have marketing concept of customer-oriented, good conduct, good health, strong sense of responsibility and confidentiality, good professional ethics and high loyalty; 必须项: 1.国内二类、三类医疗器械(眼科、监护类、医美类、手术耗材类)企业10年以上,同岗位3年以上的工作背景。 2.有搭建销售体系从0到1的工作经验(销售政策、销售渠道布局)。 3.有管理团队15人以上的团队管理经验和能力(制度建设、团队考核和激励)。 4.有创业思维且市场调研以及数据分析能力强。

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