诺辉健康 New Horizon Health Limited
营销副总经理（全渠道）
2 months ago
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Important information
Contract type:
Permanent
Location:
Beijing, China
Work mode:
Onsite
Published on:
31 August 2026
What they need
该职位来源于猎聘 统筹临床、大健康、DTC、保险四条业务线的营销策略与执行 岗位职责： 1、多领域营销管理经验：需具备在IVD行业中管理多渠道营销体系 的经验，尤其熟悉临床渠道、院外市场（如体检、民营医院）、电商 （如京东健康、阿里健康）及保险公司合作模式。 2、战略规划与落地能力：能制定整合营销策略，协调销售、市场、 运营、商务等部门，推动产品在不同渠道的商业化落地。 3、数据驱动与团队管理：具备销售数据分析、指标拆解、团队激励 经验，曾带领百人以上营销团队。 4、合规与行业认知：深刻理解IVD行业的政策要求 加分项： 1. IVD、早筛行业知名企业背景优先；具备全国医疗行业和医院资源优先考虑。 2. 年龄35-55周岁之内；
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