高级产品经理

Role Purpose

As business owner, the Product Manager leads product strategy and annual business planning for assigned product lines and business portfolios. The role is accountable for profitable, above-market growth by translating customer needs into differentiated offers, commercial programs, new business models, and innovation opportunities.

Key Responsibilities

1. Portfolio Strategy and Business Performance

• Own the overall results of assigned product lines or business portfolios, including product roadmaps, lifecycle management, revenue, pricing, gross margin, profitability, and portfolio health.

• Develop and implement product strategy, annual operating plans, and growth priorities aligned with China market needs and global portfolio direction.

• Identify new growth opportunities and translate them into segment strategies, value propositions, business cases, and execution plans.

• Use market, competitive, customer, and financial insights to guide portfolio choices and resource allocation.

2. Customer, Market, and Commercialization

• Understand market and customer needs and develop needs-based segmentation, targeting, positioning, and differentiated value propositions.

• Lead voice-of-customer activities for new and renewed product initiatives. Establish consistent methods to discover, gather, synthesize, and prioritize customer needs.

• Develop product promotion, launch, and commercialization plans for the local market in collaboration with global and local teams.

• Provide customer and sales support for new and existing products, including value-based product and application knowledge, training materials, TCO tools, battlecards, and other sales enablement assets.

• Deliver product training to internal teams, channel partners, and customers.

3. New Business Model Development

• Identify, design, test, and scale new business models that create customer and company value, including recurring revenue, subscription, rental or pay-per-use, outcome-based service, digital or data-enabled offers, and ecosystem partnerships where relevant.

• Lead business-model discovery through customer research, market sizing, value-chain analysis, competitor benchmarking, and hypothesis-driven experimentation.

• Build robust business cases covering customer value, unit economics, pricing and packaging, channel implications, operational requirements, risks, and scalability.

• Partner with Sales, Service, Finance, Legal, IT, Operations, and other functions to design the end-to-end operating model, commercial terms, processes, capabilities, and performance metrics required for execution.

4. Product Innovation

• Lead and support New Product Development (NPD) or Open Innovation projects from concept generation through commercialization, working closely with cross-functional teams including R&D, Operations, Supply Chain, Quality, Sales, and Marketing. Drive project execution, stage-gate reviews, market validation, and successful product launches.

• Coordinate cross-functional evaluation of technologies, solutions, and business concepts, including strategic fit, customer value, technical feasibility, commercial potential, intellectual property, confidentiality, compliance, and risk.

• Apply appropriate governance for confidential information, intellectual property, data, regulatory requirements, and in collaboration with Legal and relevant functions.

5. Cross-Functional Leadership

• Influence and drive alignment across Sales, Service, R&D, Procurement, Production, Logistics, Finance, IT, and Legal without relying on direct authority.

• Lead cross-functional workstreams from concept through launch, pilot, commercialization, and post-launch review.

• Communicate priorities, decisions, trade-offs, risks, and progress clearly to local and global stakeholders.

Education and Experience

• Bachelor's degree in a technical field, preferably Electronics Engineering or Mechanical Engineering. An MBA or equivalent business education is preferred.

• Minimum seven years of marketing, product management, or related commercial experience, Preferred experience working for a large multinational company, with demonstrated experience in product innovation, product commercialization, and cross-functional project leadership.

• Demonstrated experience owning a product line, portfolio, or business with responsibility for growth and financial outcomes.

• Hands-on experience developing, piloting, or scaling new business models is preferred.

• Experience with open innovation, external partnerships, technology scouting, co-development, or ecosystem collaboration is preferred.

Required Capabilities

• Strong business acumen and holistic understanding of customer value, market dynamics, business economics, and operational execution.

• Strong analytical and logical thinking, including the ability to develop value propositions, business cases, pricing logic, unit economics, and fact-based recommendations.

• Customer discovery, segmentation, voice-of-customer, experimentation, and learning-agenda design skills.

• Ability to navigate ambiguity, manage multiple priorities, and lead complex cross-functional programs.

• Ability to influence stakeholders and drive consensus across local, global, internal, and external teams.

• Strong data analysis skills and proficiency in Microsoft Office.

• Fluent written and spoken Mandarin and English.