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Cold Caller / Appointment Setter (B2B Sales)

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Hybrid

Cold Caller / Appointment Setter (B2B Sales)

Silver Protections LLC

Cold Caller / Appointment Setter (B2B Sales)

Skills

CRMSalesforce

25 days ago

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Important information


Contract type:

Permanent, Temporary

Salary:

$36,000 – $65,000 / year

Location:

New York, NY, USA

Work mode:

Hybrid

Published on:

29 September 2026

What they need


About Sylver ProtectionsSylver Protections, Inc. is a licensed New York State Watch, Guard & Patrol agency providing unarmed, uniformed security services to commercial, retail, and institutional clients across New York City. We are a growing, minority-owned firm - and we are building an in-house appointment-setting team to fuel our next stage of growth.Position SummaryAs a Cold Caller / Appointment Setter, you'll generate qualified sales meetings with businesses that need security guard services. You are NOT expected to close deals - your job is to reach the right decision-makers, qualify their need, and book meetings, walkthroughs, or consultations that you hand off to our sales lead. This is a hybrid, full-time (W-2) role: 2 days on-site in NYC and the remainder remote.Compensation- Base pay: $3,000/month ($36,000/year)- $50 for each qualified meeting held- 2% of first-year gross profit on closed deals you source (capped at $1,000 per deal)- Realistic on-target earnings (OTE): $50,000-$65,000+What You'll Do- Make 80-100 outbound calls per day (about 1,600/month) to targeted businesses- Reach decision-makers and influencers; qualify their security needs- Book qualified meetings, walkthroughs, or consultations- Enter clean, accurate notes in the CRM and hand off opportunities to the sales lead- Track your activity and hit weekly/monthly meeting targets- Share feedback on objections, buyer pain points, and market demandWho You'll CallTarget industries: retail, construction, healthcare, schools/education, commercial property, warehouses, and event venues. Typical contacts: property managers, facilities/operations managers, business owners, general and site managers, construction project managers, loss-prevention and security directors, procurement, and HR/administrative leaders.Requirements- 1-2+ years of B2B cold-calling, outbound sales, or appointment-setting experience- High school diploma or GED (college coursework or a degree is a plus, but not required)- Hands-on experience with ZoomInfo (we use it for prospecting)- Comfortable with a dialer (we use JustCall) and accurate CRM data entry- High call-volume tolerance; resilient, persistent, and professional on the phone- Clear spoken and written English; strong, accurate note-taking- Comfortable with a base + commission structure and performance targets- Reliable internet and a quiet workspace for remote days- Authorized to work in the United StatesPreferred- Experience selling services to businesses (security, staffing, facilities, or other B2B services)- CRM experience (HubSpot, Salesforce, or similar)- Familiarity with the NYC business marketPerformance Expectations (first 60 days is a trial period)- About 1,600 outbound calls/month, ~60 live decision-maker conversations, 4+ qualified meetings held/month- Strong performers: 8-12+ qualified meetings held/month- A qualified meeting must actually occur, be with a real decision-maker/influencer, and include clean CRM notes accepted by the sales leadOverview

Join our dynamic sales team as a Cold Caller / Appointment Setter specializing in B2B (business-to-business) technology sales! In this energetic role, you will be the driving force behind generating qualified leads and setting appointments with prospective clients. Your proactive outreach, combined with excellent communication skills and a passion for technology solutions, will help us expand our client base and foster long-term business relationships. This paid position offers an exciting opportunity to develop your sales expertise in a fast-paced environment while making a tangible impact on our growth trajectory.

Duties

  • Conduct outbound calls to potential business clients using CRM software and sales automation tools to introduce our technology solutions.
  • Engage prospects through warm calling techniques, establishing rapport and understanding their needs through consultative selling approaches.
  • Qualify leads by assessing client requirements, budget, and decision-making processes to ensure alignment with our offerings.
  • Schedule appointments and demos for the sales team with interested prospects, ensuring a smooth handoff for further engagement.
  • Maintain detailed records of all interactions within CRM systems like Salesforce, updating contact information, call notes, and follow-up tasks.
  • Utilize sales technology adoption strategies to optimize call efficiency and improve outreach success rates.
  • Collaborate with the sales team to refine scripts, outreach strategies, and target lists based on feedback and performance metrics.

Qualifications

  • Proven experience in inside sales, telemarketing, or outbound calling within the technology or software industry is highly preferred.
  • Strong negotiation skills with the ability to handle objections confidently and professionally.
  • Familiarity with CRM systems such as Salesforce or similar platforms; proficiency in CRM system proficiency is essential.
  • Experience with sales automation technologies and sales technology adoption practices to streamline outreach efforts.
  • Excellent communication skills in English, both verbal and written, with the ability to convey technical concepts clearly.
  • Demonstrated success in B2B sales environments, including deal closing and client communication.
  • Knowledge of customer service principles and consultative selling techniques to build trust and rapport with prospects.
  • Call center experience or background in telemarketing is advantageous but not mandatory; a proactive attitude is key.

This role is perfect for motivated individuals eager to grow their career in technology sales while contributing directly to our company's expansion efforts!

Pay: $36,000.00 - $65,000.00 per year

Benefits:

  • 401(k)
  • Paid time off

Work Location: Hybrid remote in New York, NY 10016

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