Softnology Systems (Pvt) Ltd
Cold Calling Executive - Lead Generation
Skills
12 days ago
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Important information
Contract type:
Permanent
Location:
Karachi, Karachi City, Sindh, Pakistan
Work mode:
Onsite
Published on:
15 October 2026
What they need
We are a digital solutions company providing website development, SEO, social media marketing, paid advertising, and other digital marketing services to businesses.
We are looking for a confident, proactive, and results-driven Cold Calling Executive to join our sales team. The ideal candidate should be comfortable making outbound calls, engaging potential clients, generating qualified leads, and consistently following up to convert prospects into business opportunities.
Key Responsibilities
- Make daily outbound cold calls to potential clients and businesses.
- Generate qualified, sales-ready leads on a consistent daily basis.
- Identify business needs and introduce our digital marketing and web development services.
- Follow up with prospects through calls, emails, and other approved communication channels.
- Maintain accurate records of calls, lead details, client requirements, and follow-up schedules.
- Meet daily calling targets and lead-generation KPIs.
- Qualify prospects based on their needs, interest, budget, and potential to purchase.
- Schedule meetings for the sales team with interested prospects.
- Follow up with warm leads to move them toward a sale.
- Submit daily activity reports, including calls made, leads generated, follow-ups completed, and meetings booked.
- Work closely with the sales and marketing team to improve outreach strategies and conversion rates.
Requirements
- Strong spoken English and professional communication skills.
- Previous experience in cold calling, telemarketing, appointment setting, or B2B lead generation is preferred.
- Confidence in speaking with business owners, decision-makers, and potential clients.
- Ability to handle objections and maintain a professional attitude during calls.
- Strong follow-up, organizational, and time-management skills.
- Comfortable working with daily targets, performance metrics, and regular reporting.
- Basic knowledge of CRM systems, Google Sheets, or Excel is an advantage.
- A proactive mindset, consistency, and a strong focus on results.
Performance Expectations
We are looking for someone who can demonstrate consistent daily activity and measurable results.
Performance will be evaluated based on:
- Daily outbound calls completed.
- Number and quality of qualified leads generated.
- Follow-ups completed on schedule.
- Meetings or appointments booked.
- Contribution to sales and overall conversion rates.
- Attendance, punctuality, and consistency.
What We Offer
- A professional and collaborative working environment.
- Opportunity to develop sales, communication, and lead-generation skills.
- Performance-based incentives, where applicable.
- Opportunities for growth based on performance and contribution.
How to Apply
If you are confident on the phone, persistent with follow-ups, and motivated by targets and results, we encourage you to apply.
Please include details of your cold-calling experience, the types of clients you have contacted, and any previous lead-generation results.
Pay: Rs50,000.00 - Rs140,000.00 per month
Work Location: In person
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