Commerce Operations

Responsibilities

About The Role

We are building a high-performance parenting ecosystem across apps, eCommerce, nutrition, skincare, and books. Our e-commerce channels are a key growth engine, and we are hiring someone who will own performance end-to-end — not just operate a store, but drive measurable commercial impact. If you are precise, data-driven, and move fast with strong ownership, this role will stretch you.

What You’ll Own:

Commercial Performance of Assigned Channels

• Own CVR, AOV, bounce rate, and revenue performance.
• Diagnose funnel leakage across traffic PDP checkout.
• Build weekly performance reports with clear insights and action plans.

Conversion & AOV Optimization

• Design and execute experiments on bundles, pricing, vouchers, and cross-sell.
• Optimize product listings (content, visuals, reviews, Q&A).
• Improve traffic quality alignment with marketing teams.

End-to-End Store Operations

• Ensure store hygiene: SKU setup, categorization, campaign readiness, stock coordination.
• Execute platform campaigns with precision and zero operational errors.
• Maintain clean file management and documentation.

Cross-Functional & External Coordination

• Work closely with marketing, supply chain, and creative teams under tight timelines.
• Communicate firmly and clearly with platform representatives.
• Escalate risks early and propose solutions.

What Success Looks Like (6-12 Months):

• CVR improved from 2.1% to 3.0%.
• AOV increased from IDR 150K to at least IDR 155K with clear structural levers.
• Bounce rate reduced through measurable funnel improvements.
• Clear experiment roadmap executed with documented learnings.
• Zero major campaign execution errors.
• Strong weekly reporting cadence adopted by stakeholders.

Requirements

You’re a Fit If

• You are comfortable analyzing numbers daily and turning insights into actions.
• You are structured and extremely neat with files, trackers, and documentation.
• You are tech-savvy and quick to learn new systems.
• You can push back respectfully and manage tight timelines.
• You take full ownership of outcomes, not just tasks.

About Tentang Anak

Imagine a career where you play a pivotal role in ensuring the success and bright future of 80 million children in Indonesia. Tentang Anak is not just a company; it's a mission, a movement, and an opportunity to be part of something truly extraordinary.

Tentang Anak, at its core, is driven by a mission to advance the well-being and development of 80 million children throughout Indonesia. Founded by a team of experts, including pediatricians, child psychologists, and early childhood educators, we are steadfast in our commitment to supporting children with the most reliable education and products. From educational tools (e.g., applications, books, flashcards, puzzles) to essential skincare, Tentang Anak aims to accompany and provide the best solutions for parents and their children, from the moment they wake up until they fall asleep.

Our products are the one and only in Indonesia that are developed by experts, backed by science, and offered at affordable prices. We are humbled by the love our products receive from parents, consistently ranking our Educational Tools and Skincare highly on e-commerce platforms, making them best-sellers. We will continue to innovate and provide better solutions for parents at every step of their journey. We are dedicated to creating a brighter, healthier, and happier future for the children of Indonesia.

Our employees, whom we call TAmily, are a group of relentless and passionate individuals who share the same mission and ambitions. Are you ready to join us in this mission?