Workington AFC
COMMERCIAL DEVELOPMENT OFFICER
Skills
1 month ago
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Important information
Location:
England, UK
Work mode:
Onsite
Published on:
25 September 2026
What they need
AN EXCITING OPPORTUNITY TO HELP SHAPE THE COMMERCIAL FUTURE OF WORKINGTON AFC
Workington AFC is a long-established, well-known football club based in West Cumbria. We are looking for an ambitious, energetic and commercially minded Commercial Development Officer to join the club and play a key role in growing our commercial partnerships and revenue.
This is an exciting opportunity for someone who enjoys building relationships, opening doors and winning new business.
The position is self-employed and entirely commission-based, giving the successful candidate the opportunity to earn in line with their performance.
With on-target earnings of £35,000 per annum and no ceiling on potential earnings, this role could suit an experienced salesperson, business development professional, sponsorship salesperson, networker or someone with strong local business connections who wants to turn those relationships into a significant income opportunity.
THE ROLE
As Commercial Development Officer, your primary responsibility will be to identify, approach and secure new commercial partners for Workington AFC.
You will be responsible for developing relationships with businesses across West Cumbria and beyond, introducing them to the range of commercial opportunities available through the football club.
- Match sponsorship
- Shirt and kit sponsorship
- Pitch-side and stadium advertising
- Digital and social media sponsorship
- Matchday sponsorship
- Hospitality packages
- Player sponsorship
- Club events
- Community partnerships
- Bespoke sponsorship packages
- Other innovative commercial opportunities
You will have the freedom to develop your own sales pipeline, identify potential partners and create opportunities that provide genuine value to both the business and Workington AFC.
This is a sales role. We are looking for someone who is comfortable picking up the phone, arranging meetings, networking, presenting ideas and asking for the business.
You don't need to have worked in football before. What matters is your ability to identify opportunities, build trust and convert conversations into commercial partnerships
THE EARNING OPPORTUNITY
The remuneration package has been designed to reward commercial success and provide significant earning potential.
£35,000 ON-TARGET EARNINGS
The role offers uncapped earning potential, meaning there is no upper limit on what a successful Commercial Development Officer can earn.
Your earnings will be directly linked to the level of new commercial income you generate for Workington AFC.
The role also provides the opportunity to develop recurring income through the ongoing renewal of qualifying commercial partnerships that you establish.
Full details of the commission structure will be discussed with shortlisted candidates.
WHO ARE WE LOOKING FOR?
Commercially driven – You understand that successful business development is about identifying opportunities, demonstrating value and converting prospects into customers.
A confident communicator – You will be speaking with business owners, directors, marketing managers and potential sponsors, so you'll need to be comfortable communicating professionally with people at all levels.
A natural networker – You enjoy meeting people, establishing relationships and developing a strong network of business contacts.
Self-motivated – As this is a self-employed position, you will need the discipline and motivation to manage your own time, activity and sales pipeline.
Results focused – You will be rewarded for the commercial income you generate, so a strong desire to achieve targets and deliver results is essential.
Professional and personable – You will represent Workington AFC when dealing with existing and prospective commercial partners and must be able to build strong, professional relationships.
Passionate about developing opportunities – Football knowledge is not essential. A positive attitude, commercial instinct and willingness to make things happen are far more important.while offering you rewarding opportunities for professional growth.
YOUR RESPONSIBILITIES
- Identify and research prospective commercial partners.
- Develop and manage a sales pipeline.
- Make outbound calls and arrange meetings with potential sponsors.
- Attend networking events and represent Workington AFC professionally.
- Meet with local and regional businesses.
- Present commercial and sponsorship opportunities.
- Develop bespoke proposals tailored to individual businesses.
- Negotiate and secure new commercial partnerships.
- Maintain accurate records of prospects and opportunities.
- Develop strong relationships with existing commercial partners.
- Identify opportunities for additional revenue and partnership growth.
- Work closely with the club to develop new commercial opportunities.
- Support the retention and renewal of partnerships.
- Represent the values and ambitions of Workington AFC at all times.
WHY JOIN WORKINGTON AFC?
This is more than simply a sales opportunity. You'll have the opportunity to become an important part of the club's commercial development and help businesses connect with Workington AFC, its supporters and the wider community. For the right person, the role offers:
- Uncapped earning potential
- Self-employed flexibility
- The opportunity to build recurring commission income
- The opportunity to build a valuable commercial network
- The chance to play a genuine role in the club's growth
- £35,000 on-target earnings
WHO COULD THIS ROLE SUIT?
This opportunity could be particularly attractive to someone with experience in:
- Business development
- B2B sales
- Sponsorship sales
- Advertising sales
- Media sales
- Recruitment
- Account management
- Networking
- Corporate partnerships
- Football or sports commercial sales
However, previous football experience is not essential. If you are commercially confident, well connected, ambitious and believe you can generate new business, we want to hear from you.
READY TO MAKE AN IMPACT?
If you are looking for an opportunity where your earning potential reflects your commercial success, and you want to help build the commercial future of Workington AFC, we would like to hear from you.
To apply, please send your CV and a brief covering letter outlining your relevant experience and why you believe you would be the right person to develop the commercial opportunities available through Workington AFC.
Pay: £10,000.00-£100,000.00 per year
Work Location: On the road
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