Commercial Manager

Commercial Manager - Marketing & Digital Analytics

About the Company

This is an opportunity to work with one of Australia’s most recognised brands and have a direct impact on commercial, marketing and digital decision making across a large national restaurant network. You’ll work with a broad range of data, projects and senior stakeholders, with the opportunity to influence decisions across marketing, pricing, digital channels, customer strategy and overall business performance Apply now to join the Hungry Jack’s team.

About the Role

This is a highly influential role sitting at the intersection of commercial finance, marketing, customer and digital analytics. You'll use data to understand what is driving sales, traffic, margin and customer behaviour, evaluate the effectiveness of marketing and digital initiatives, and translate complex information into clear commercial recommendations.

Responsibilities

• Partner closely with Marketing, Customer and other key business teams to provide analysis and insights that support informed, data-driven decision making
• Own the Finance sales forecasting model for the 500+ restaurant network, supporting annual budgeting and monthly reforecasting while incorporating the marketing calendar and restaurant network outlook
• Analyse business performance across restaurants and channels, including on-premise, app, kiosk and delivery, with a focus on sales, traffic, margin and key performance drivers
• Analyse product and channel mix, sales trends and cost movements to identify drivers of margin performance
• Review menu pricing and provide commercial analysis and recommendations on potential pricing changes, including modelling the expected impact on the business
• Provide analytical support for product launches, trials, marketing campaigns and category reviews
• Evaluate performance and ROI to identify what worked, what didn't and where future opportunities exist
• Analyse customer behaviour and purchasing patterns across different cohorts, including frequency, lifetime value, segmentation, product selection and margin contribution
• Develop dashboards, reporting and other analytical tools that make complex information easy to understand
• Present findings and recommendations clearly to both technical and non-technical stakeholders, including senior leaders and franchisees

About you

• 5+ years' experience in analytics, insights, commercial finance or a related role, ideally within retail, QSR or FMCG
• A strong quantitative and analytical foundation, supported by qualifications in Commerce, Finance, Economics, Mathematics, Statistics or a related discipline
• Proven experience providing reporting, analysis and insights that support commercial decision making
• Strong capability in data preparation, cleaning, analysis and exploration of large datasets
• Advanced Excel skills, with experience in Alteryx, SQL and/or Python highly regarded
• Experience with reporting and visualisation tools such as Power BI or Tableau
• Strong commercial acumen and an understanding of sales, margin, pricing and ROI
• Excellent stakeholder management and communication skills, with the ability to explain complex analysis to non-technical audiences
• Confidence presenting insights and recommendations to senior leaders and other key stakeholders
• A demonstrated ability to translate complex data into actionable insights that influence strategy, customer experience and commercial outcomes

About us

This is an opportunity to work with one of Australia’s most recognised brands and have a direct impact on commercial, marketing and digital decision making across a large national restaurant network.

You’ll work with a broad range of data, projects and senior stakeholders, with the opportunity to influence decisions across marketing, pricing, digital channels, customer strategy and overall business performance

Apply Now through our Careers site to be considered for the role.