Community Liaison

Right At Home Clarksville- 2022 Best Of Homecare Employer Of The Year Winner!

The Sales and Marketing Manager is responsible for promoting sales and creating a positive identity for the company through promotional material and personal visits. The Sales and Marketing Manager is responsible for increasing care hours, developing a profitable referral source pipeline, and gaining market share.

  Sales and Marketing Manager Essential Duties and Responsibilities  ·       Communicates effectively 1:1 and in group settings. ·       Easily articulates the vision and standards.  ·       Keeps team and referral sources informed. ·       Communicates information on market share strategy to team.  ·       Generates new solutions to problems or suggests innovative improvements to current processes.  ·       Creates promotional material as needed. ·       Investigates competitive landscape and identifies opportunities to gain market share.  ·       Pre-plans weekly sales activities. ·       Categorizes referral sources by profitability. ·       Maintains up-to-date competitive files, charges and pay rates. ·       Maintains all sales activity in the Customer Relationship Manager database. ·       Maximizes efficiency and cost effectiveness in daily activities. ·       Tunes in to the opinions, feelings and needs of people.  ·       Understands the impact of one’s behavior on others and is patient and empathetic.  ·       Lets others speak and actively listens to address specific needs.  ·       Builds and maintains trusting relationships with all stakeholders. ·       Builds referral pipeline by nurturing genuine relationships.   ·       Exhibits friendliness, sense of humor, genuineness and a caring nature.  ·       Even when frustrated, treats people with respect. ·       Is energized by developing and meeting annual sales goals. ·       Establishes new sales opportunities. ·       Passionately strives to achieve positive results.  ·       Conveys strong need to win.  ·       Has a reputation for not giving up. ·       Continuously asks for the business.  ·       Leverages competitive environment to gain market share. ·       Presents ideas and data, which outline new service opportunities and sales potential. ·       Represents the agency in the community.     ·       Exhibits dynamism, enthusiasm, charisma, excitement and a positive “can do” attitude. ·       Participates in educational opportunities in healthcare. ·       Coordinates sales activity with all office staff to ensure appropriate follow-up. ·       Is highly knowledgeable in the agency service lines, service fees and client base. ·       Proposes services and institutes contractual agreements with clients.   Sales and Marketing Manger Knowledge, Skills, and Abilities   

• High school graduate or equivalent with two years of business experience. 
• Basic office and computer skills and organizational abilities. Excellent interpersonal relations abilities. Excellent telephone skills. 
• Knowledge of common medical terminology. 
• Able to work independently, demonstrating sound judgment.