Content Creator

About the role

We are looking for a Content Creator who is creative, understands the behavior and interests of Gen Y / Millennials groups, and can develop stories, trends, and insights from target audiences into interesting content that is easy to understand and suitable for each Social Media Platform.

Key responsibilities

• Plan and develop Content Ideas / Content Calendar suitable for Gen Y target groups
• Create content for Social Media channels such as Facebook, TikTok, Instagram, YouTube and other online channels
• Write captions, scripts, storytelling and messages for online media
• Monitor trends, social trends, lifestyle and consumer insights to develop content
• Able to take photos / videos and create basic content
• Coordinate with Graphic Designer, Video Editor, Marketing and related teams
• Develop Content Campaign or Content Series to increase engagement and brand awareness
• Analyze content performance such as reach, engagement, views and use results to improve content
• Maintain quality and tone of voice of content to be appropriate with brand and target groups
• Take responsibility from concept development → script writing → production → publishing → analysis

About you

• Bachelor's degree in Communication Arts, Marketing, Journalism, Digital Media, Communication Arts or related field
• At least 1–3 years of experience in Content Creator / Social Media Content / Creative Content / Digital Content
• Understand behavior, interests and lifestyle of Gen Y / Millennials groups
• Have skills in Creative Thinking, Storytelling and Copywriting
• Able to create diverse content including Lifestyle, Entertainment, Informative and Trending Content
• Proficient in using Social Media Platforms especially Facebook, TikTok, Instagram and YouTube
• Able to shoot and edit videos with CapCut, Premiere Pro or other programs will be considered specially
• Understand basic Social Media Metrics and able to use data to improve content
• Responsible, able to manage multiple tasks simultaneously and work according to deadlines
• Open to feedback and able to work well with the team