CONTENT CREATOR

• Develop and manage a monthly content plan to strengthen the brand’s presence across relevant platforms.
• Create engaging and creative content for various platforms, including social media posts, videos, reels and other digital content.
• Engage with the online community by responding to comments, messages and requests in a timely and professional manner.
• Work closely with the Marketing team to understand short-term and long-term marketing objectives and develop content strategies accordingly.
• Develop and optimize SEO-driven content to improve search visibility and increase website traffic.
• Monitor and analyze website and social media performance metrics using relevant analytics tools.
• Track content performance and traffic growth, and implement improvements based on insights and data.
• Research and identify new platforms, channels, trends and content opportunities to increase audience engagement and brand visibility.
• Brainstorm and propose new creative ideas, themes and content concepts to continuously improve the brand’s digital presence.
• Stay updated on social media trends, content formats and industry developments, particularly within the fashion and retail industry.

Job Requirements

• Minimum 1–2 years of hands-on experience in copywriting, social media and/or content marketing, preferably within a social or digital agency.
• Diploma/Degree in Communication, English, Journalism, Marketing, Multimedia or a related field.
• Strong knowledge and experience in managing Facebook, Instagram, TikTok and YouTube. Knowledge of X (formerly Twitter) is an added advantage.
• Proficient in Google Analytics, Adobe Photoshop, Illustrator and Premiere Pro or equivalent content creation tools.
• Creative, detail-oriented and passionate about fashion and content creation.
• Proactive, resourceful and able to take initiative in developing creative ideas and improving content themes and concepts.
• Able to work efficiently and effectively in a fast-paced environment and meet tight deadlines.
• Fluency in Mandarin is preferred, as the role requires communication with Mandarin-speaking clients.

Benefits:

• Flexible schedule
• Free parking
• Opportunities for promotion

Work Location: In person