Content Creator

Content Creator

Job Summary

We are looking for a Content Creator who can transform supermarket promotions, campaigns, and events into engaging social media content.

This role focuses on content planning, creative ideation, script development, talent coordination, and videography. Video editing will be handled by a dedicated editor, allowing you to focus on producing high-quality content from concept to shoot.

Key Responsibilities

Content Strategy & Planning

• Develop creative content ideas for promotions, campaigns, and activities.
• Research TikTok, Facebook, Instagram, and trending content.
• Plan content calendars and campaign content flow.
• Create content that supports sales, engagement, and brand awareness objectives.
• Write scripts, shot lists, and content briefs.

Production Management

• Plan and organize video shoots.
• Coordinate with outlet teams and staff talents.
• Arrange shooting schedules and locations.
• Ensure smooth execution during filming.

Videography

• Capture high-quality videos and photos for marketing campaigns.
• Operate cameras, smartphones, microphones, and basic lighting equipment.
• Ensure proper framing, audio quality, and visual standards.
• Collect sufficient footage for the editing team.

Event Coverage

• Cover roadshows, grand openings, festive campaigns, and special events.
• Capture key moments and customer interactions.
• Support livestream preparation when required.

Performance Review

• Work with the marketing team to evaluate content performance.
• Identify content trends and improvement opportunities.
• Contribute ideas for future campaigns.

Requirements

Must Have

• Strong creativity and content ideation skills.
• Good videography and storytelling abilities.
• Understanding of TikTok, Facebook, and Instagram trends.
• Able to plan and execute shoots independently.
• Willing to travel between outlets and activities.

Preferred

• Experience in content production, videography, or social media marketing.
• Familiar with CapCut, Canva, or other creative tools.
• Experience managing talents or directing shoots.