Wok India
Content Creator
Skills
3 days ago
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Important information
Contract type:
Permanent
Location:
Newcastle upon Tyne, UK
Work mode:
Onsite
Published on:
19 October 2026
What they need
Social Media Content Creator
Full time, £27,000 pa, 40 hours a week.
Creative. Versatile. Fast-thinking. Independent.
We're a growing hospitality group looking for a passionate, talented Social Media Content Creator who lives and breathes social media.
We want someone who genuinely loves creating content. Someone who follows emerging trends, understands how social media algorithms work and is constantly exploring new ways to capture attention, tell stories and engage audiences.
We're not looking for someone who simply knows how to operate a camera or produce beautifully edited videos. We need a natural storyteller who understands what makes content perform and can turn everyday moments into something people want to watch.
Creativity, passion, initiative and speed are essential.
What You'll Be Doing
- Content Creation: Independently conceptualise, film, edit and publish engaging content for Instagram, TikTok, Facebook and YouTube.
- Versatile Storytelling: Create multiple styles of content, including talking-head videos, behind-the-scenes footage, food videos, interviews, cinematic sequences, trending formats and spontaneous content.
- Behind-the-Scenes Content: Identify interesting stories, personalities and moments that bring our hospitality brands to life.
- Directing People: Confidently direct chefs, team members and other subjects, making them feel comfortable, relaxed and natural on camera.
- On-Camera Confidence: Be comfortable presenting, interviewing or appearing in videos yourself when required.
- Fast Content Production: Capture, edit and publish content quickly, sometimes within the same hour, without unnecessary production processes.
- Photography: Produce compelling food, lifestyle, people and event photography, with a strong understanding of lighting and composition.
- Editing: Work confidently with CapCut, Adobe Premiere Pro and mobile editing applications.
- Creative Copywriting: Write engaging captions, attention-grabbing hooks, headlines and social media Stories.
- Trends & Algorithms: Stay constantly informed about emerging trends, platform updates, algorithm changes and evolving content formats.
- Content Planning: Take ownership of the content calendar, working closely with the marketing team to plan, produce and publish consistently.
- Performance: Monitor content performance, understand audience retention and engagement, and apply insights to improve future content.
- AI & Technology: Explore AI tools and emerging technology to accelerate research, ideation, editing and workflow efficiency while maintaining authentic, original content.
What We're Looking For
- A genuine passion for social media and content creation that goes beyond simply doing it as a job.
- Someone who actively follows creators, brands, trends and changes across social media platforms.
- An instinctive understanding of what makes people stop scrolling, watch, engage and share.
- The ability to create fresh, compelling ideas independently without constantly needing briefs or direction.
- Confidence creating multiple content styles rather than relying on one particular format.
- A natural ability to tell stories and find interesting content opportunities in everyday situations.
- Strong interpersonal skills and the confidence to direct people and make camera-shy subjects feel at ease.
- Confidence appearing on camera when needed.
- Excellent photography, videography, lighting and editing skills.
- The ability to produce content efficiently using both professional cameras and high-end smartphones.
- A fast, flexible and resourceful approach, comfortable working spontaneously.
- Strong organisational skills and the ability to manage schedules, priorities and deadlines.
- Excellent written English and engaging social media copywriting skills.
- A proactive attitude, taking complete ownership from idea generation through to publishing.
- Own professional camera equipment.
What Makes This Role Different?
We believe the best content doesn't always require expensive equipment, complicated production or hours of editing.
Sometimes it's a carefully composed cinematic video. Other times it's an unscripted conversation, a spontaneous behind-the-scenes moment or a 15-second Reel captured and edited on a smartphone.
What matters is understanding the audience, knowing what works and having the creativity and instinct to make it happen.
We're looking for someone who doesn't just follow trends but understands why they work and can translate them into original content that feels right for our brands.
Someone who is constantly learning, experimenting and developing their craft as social media continues to evolve.
How to Apply
Apply via Indeed and submit your CV and portfolio showcasing a variety of social media content, particularly short-form videos, behind-the-scenes storytelling, talking-head content, food photography and independently developed creative ideas.
We'd love to see examples of content you've taken from initial concept through to filming, editing and publishing.
We're looking for someone who creates because they love creating, thinks independently and knows how to turn great ideas into content that gets noticed.
Pay: £27,000.00 per year
Benefits:
- Discounted or free food
- Employee discount
Work Location: In person
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