Content Creator (Life Style)

Roles & Responsibilities

Photography & Key Visuals (KV)

• Develop and design high-impact Key Visuals for new menu launches (F&B retail and merchandise retail, monthly promotions, and special campaigns.
• Ensure all visual output maintains a consistent Mood & Tone that aligns with our brand identity.
• Handle on-set propping and food/ product styling to ensure images look fresh, premium, and "shareable."
• Retouch imagery and format files specifically for various social media platforms.

Short-Form Video (TikTok / Reels / Shorts)

• Brainstorm and execute short-form video concepts (15-60 seconds) that align with current viral trends.
• End-to-End Production through film and edit videos , including adding subtitles, transitions, trending audio, and effects.
• Engagement-Driven Content by product a mix of content types, including spotlights, behind the scenes lifestyle storytelling , and relatable "Meme style" content.
• Constantly monitor TikTok/IG trends and adapt them creatively to fit the brand's voice.

Competencies

• Proficiency in editing tools such as CapCut, Premiere Pro, Final Cut, Canva, or Lightroom.
• Ability to shoot high-quality content using a smartphone or professional camera (applicants with their own equipment will be given special consideration)
• Ability to work under deadlines, stay organized, and remain open to feedback for continuous improvement.
• Deep understanding of Gen Z culture, internet slang, and rapidly evolving social media trends.
• A strong eye for composition, lighting, and visual storytelling.

Qualifications

• Bachelor's degree in Graphic Design, Visual Communication, - Branding, or related field.
• 1-3 years of experience in Content Creation, Social Media Marketing, or a related creative field.
• Fresh graduates with an exceptional portfolio and a strong understanding of social media trends are also encouraged to apply.

About DTGO:

DTGO is a holding company with a diverse portfolio of subsidiaries, primarily focused on the real estate sector and its supporting ecosystem. These subsidiaries include MQDC and Magnolia Quality Development.