Content Manager & Instructional Designer

Job Summary

A handson content creator and instructional designer who can plan, create, manage, update and publish learning content end to end, while coordinating with SMEs, trainers, agencies, and leadership. This is not a strategy only or agency manager role. We need someone who personally creates content, uses AI tools daily, manages timelines rigorously, and understands field sales contexts.

An 68 year instructional designer / content manager from FMCG/BFSI/large sales org, who still creates content daily, uses AI comfortably, understands field realities, and can run content projects end to end with minimal supervision.

Educational Specifications

Mandatory

• Bachelor's degree in:
  • Instructional Design / Education / Learning Sciences
  • OR Mass Communication / Journalism / English
  • OR MBA / PGDM with exposure to LD, Sales Training, or Content
• Formal certification is a plus, not mandatory :
  • Instructional Design, Digital Learning, Adult Learning, UX for Learning

Good to have

• Any short courses or credentials in:
  • E learning authoring (Articulate, Captivate, Rise)
  • AI for content creation / prompt engineering
  • Learning analytics or evaluation

Experience Specifications

68 years total experience , with at least 35 years in:

• Instructional Design
• Learning Content Creation
• Sales / Field Capability / Product Training (preferred)

Must have experience

• Personally created:
  • Learning modules (digital / blended), Scripts, presentations, assessments, videos, Ready reckoners / job aids / performance support tools
• Managed multiple content tracks in parallel with tight timelines
• Worked with:
  • SMEs (Sales, Marketing, Product, Process), Field leaders / Trainers, External vendors (design, translation, video)

Strong advantage

• Experience in large, distributed field force environments :
  • FMCG, Paints, Cement, BFSI, Pharma, Telecom, Retail
• Exposure to Pan India learners with language diversity

Core Skill Specifications (NonNegotiable) A. Instructional Design Content Skills

• Translate business priorities into:
  • Clear learning objectives
  • Structured content outlines
• Apply adult learning principles to:
  • Sales/product/process training
  • Mixed learner maturity levels
• Create:
  • Digital modules (micro + full length)
  • Assessments rubrics
  • Learning journeys / paths
• Convert complex product/process inputs into field friendly language

B. Content Creation (Hands on Tools)

Must be proficient in at least 34 of these :

• PowerPoint (advanced storytelling, not basic slides)
• Word / Google Docs (structured content drafts)
• Video scripting + basic editing understanding
• E learning tools:
  • Articulate Rise / Storyline
  • Captivate (basic/intermediate)

C. AI Digital Fluency

Candidate should have used AI for:

• Content first drafts and rewrites
• Storyboarding and script creation
• Assessment question generation
• Summarisation of SME inputs
• Translation support and proofreading

Expected tools exposure

• ChatGPT / Copilot / Claude (daily usage preferred)
• AI image tools (basic): DALL E, Midjourney, Firefly
• AI video/voice tools (basic awareness): Synthesia, ElevenLabs, etc.

D. Project Stakeholder Management

• Strong grip on content calendars, dependencies, reviews
• Comfortable running:
  • Content walkthroughs with Field Leaders
  • Goverce calls with stakeholders
• Can chase feedback, close loops, and publish on time, Works independently without constant supervision

Behavioural Attitude Specifications

• Doer mindset
• Bias for speed
• Comfort with ambiguity
• High ownership
• Field oriented thinking

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.