Content Strategist

JOB DETAILS JOB BAND: D

CONTRACT TYPE: Permanent, Full-time

DEPARTMENT: BBC StoryWorks EMEA

LOCATION: London - Television Centre

PROPOSED SALARY RANGE: Up to £50,000 plus £5,441 London Weighting, plus 20% Ad Sales Bonus depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.

WE ARE BBC STUDIOS A globally renowned media company borne of the BBC. We make and distribute the world’s most sought-after TV, audio and digital content.

Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.

PURPOSE OF THE ROLE BBC StoryWorks is the award‑winning commercial brand studio within BBC Studios, creating content‑led campaigns across the BBC’s global ecosystem, from branded films and digital creative to podcasts and written storytelling.

As a Content Strategist, you will develop market‑leading branded content solutions for a diverse portfolio of international clients, helping to grow our offering across Europe, the Middle East and Africa. You will work closely with the Strategy Director and collaborate with teams across Strategy, Creative, Production and the wider Ad Sales organisation, engaging with stakeholders in editorial, marketing, design, web development and compliance.

WHY JOIN THE TEAM This is an opportunity to join a highly creative, collaborative and ambitious studio producing award‑winning work for some of the world’s most influential brands. You’ll thrive here if you’re confident, imaginative and comfortable navigating a complex matrix environment. The role suits someone who enjoys both teamwork and independent ownership, excels at stakeholder management, and brings calm, focus and initiative under pressure. It’s a chance to contribute to meaningful storytelling within a trusted global media organisation.

Your Key Responsibilities And Impact

• Developing strategic creative content solutions that meet client objectives and resonate with global BBC audiences.
• Crafting compelling pitch decks with persuasive storytelling that sells the content solution and BBC StoryWorks as the right partner for the brief.
• Working closely with BBC data teams and keeping a finger on the pulse of cultural and consumer trends to develop insights-driven strategy.
• Collaborating with a wide range of stakeholders including leading briefings and ensuring projects are managed effectively with clear deadlines and expectations.
• Pitching and presenting proposals directly to clients and agencies.

Essential Criteria YOUR SKILLS AND EXPERIENCE

• An innovative, creative thinker and problem-solver who can develop compelling strategies and content solutions.
• Extensive experience in developing pitch materials and working in presentation tools such as PowerPoint.
• Experience in working in branded content development at a publisher, agency or brand.
• Experience in gathering and utilising audience insights and knowledge of the latest trends in media, advertising and content.
• A strong understanding of a wide range of content formats and distribution platforms in the modern media ecosystem.
• Clear communicator who can present directly to clients and internal stakeholders to persuasively convey an idea.
• Ability to work under deadlines and stay focused simultaneously on the big picture and smallest details.

If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply.

We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest, we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding.

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Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.

We are unable to accept applications via CV and only applications made online will be considered. Please click on the APPLY NOW button to proceed with your application.

Redeployment

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.