Content Writer

Position: Content Writer & Storyteller – EdTech

Department: Content / Marketing
Industry: Education Technology (EdTech)
Employment Type: Full-Time
Experience: 2–5 years

About the Role

We are looking for a creative and versatile Content Writer & Storyteller to create engaging, informative, and impactful content for our EdTech initiatives. The ideal candidate should have a strong command of language, excellent storytelling abilities, and the ability to simplify complex educational concepts into content that connects with students, parents, educators, and other stakeholders.

Key Responsibilities

• Develop compelling and engaging content for websites, social media, blogs, email campaigns, newsletters, brochures, and other digital platforms.
• Create stories and narratives around students, educators, learning experiences, achievements, and educational initiatives.
• Research and develop content related to education, learning, technology, and emerging EdTech trends.
• Convert complex educational concepts into simple, engaging, and easy-to-understand content.
• Write scripts and concepts for videos, reels, campaigns, podcasts, and other multimedia content.
• Collaborate with the marketing, social media, design, and academic teams to develop content aligned with brand objectives.
• Develop creative campaign concepts and storytelling ideas for admissions, events, courses, and institutional initiatives.
• Maintain consistency in brand voice, tone, grammar, and messaging across all communication channels.
• Proofread and edit content to ensure accuracy, clarity, originality, and quality.
• Conduct keyword research and create SEO-friendly content where required.
• Stay updated with content trends, social media formats, and developments in the education sector.
• Manage multiple content projects and meet deadlines effectively.

Required Skills & Qualifications

• Bachelor's degree in English, Journalism, Mass Communication, Marketing, Communications, or a related field.
• 2–5 years of experience in content writing, copywriting, storytelling, journalism, digital content, or a similar role.
• Excellent written and verbal communication skills.
• Strong storytelling and creative writing abilities.
• Ability to write in different formats and adapt content for different audiences and platforms.
• Strong proofreading and editing skills with excellent attention to detail.
• Understanding of SEO, digital marketing, and social media content.
• Ability to research independently and translate information into engaging content.
• Strong organizational and time-management skills.
• Experience in the EdTech, education, media, publishing, or digital marketing industry will be an advantage.

Preferred Skills

• Experience writing scripts for short-form videos and social media content.
• Basic understanding of content analytics and performance metrics.
• Familiarity with tools such as Google Docs, Canva, WordPress/CMS, Grammarly, or similar content tools.
• Experience in developing brand stories, campaign narratives, or educational content.
• Strong interest in education, technology, and youth-focused communication.

What We’re Looking For

We are looking for someone who can think creatively, write with purpose, and tell stories that create an emotional connection with the audience. The ideal candidate should be curious, adaptable, detail-oriented, and comfortable working in a fast-paced EdTech environment.

Pay: Up to ₹45,000.00 per month

Work Location: In person