Content Writer

We are looking for a creative and results-driven Content Writer to create high-quality content that helps position Blueshift Energy Inc. as a trusted source for solar energy. This role will research, write, and optimize articles and video scripts based on customer needs, search behavior, and business priorities.

The ideal candidate is a strong writer and researcher who understands SEO, audience behavior, and content performance, and can consistently produce useful and engaging content.

JOB RESPONSIBILITIES:

• Research and write high-quality, SEO-focused articles about solar energy, renewable energy, and relevant customer topics.
• Produce a minimum of 8 articles per month, including at least 1 cornerstone article.
• Identify content topics and keyword opportunities using tools such as Semrush, based on search intent, relevance, and ranking potential.
• Create content that addresses real customer questions, concerns, and objections.
• Write long-form and short-form video scripts for YouTube, Facebook, and TikTok.
• Produce approximately 4 long-form scripts and 12 short-form scripts per month.
• Own topic selection, hooks, and titles for assigned video content and provide input on thumbnail concepts.
• Monitor content performance, including rankings, traffic, views, and engagement, and use insights to improve future content.
• Collaborate with the Marketing, Editing, and Production teams to ensure content supports overall marketing goals.
• Maintain high standards for accuracy, clarity, grammar, originality, and consistency.
• Meet assigned content deadlines and take ownership of assigned projects.

QUALIFICATIONS:

• Proven experience in Content Writing, Copywriting, SEO Writing, Journalism, Communications, or a related field.
• Strong writing, editing, proofreading, and research skills.
• Working knowledge of SEO, keyword research, and search intent.
• Experience using Semrush, Ahrefs, or similar SEO tools is an advantage.
• Experience writing articles, blogs, website content, or video scripts.
• Ability to simplify technical or complex topics into clear and engaging content.
• Strong understanding of headlines, hooks, storytelling, and audience engagement.
• Highly organized, detail-oriented, and able to meet deadlines consistently.
• Open to feedback and able to revise content based on editorial and performance requirements.
• Strong communication and teamwork skills.
• Experience in solar energy, renewable energy, technology, construction, or home improvement is an advantage.
• Portfolio or writing samples are highly preferred.

HOW TO APPLY:

Interested candidates are invited to submit their updated resume to [email protected] with the subject line:

"Content Writer Application"

Please highlight your relevant marketing leadership experience, major campaigns or initiatives you have led, and measurable results you have achieved in your previous roles.