Content Writer

Experience: 0–2 years

About the Role

We’re looking for a smart, curious content writer. The candidate should be capable of conducting in-depth research, thinking critically, and creating original, high-quality content.

Key Responsibilities

• Conduct thorough online research to understand topics, trends, competitors, and audience needs before writing.
• Write original, well-structured content.
• Use AI tools (ChatGPT, Claude, Perplexity) strategically for research, ideation, outlining, and editing - not for rewriting.
• Fact-check all claims, stats, and quotes; identify and correct AI hallucinations or outdated information.
• Apply basic SEO and generative engine optimization (GEO/AEO) principles: search intent, keywords, entities, and snippet-friendly structures.
• Collaborate with marketing, product, and subject-matter experts to turn complex ideas into clear, useful content.
• Continuously learn and experiment with new AI tools, search features, and content formats.
• Track content performance (traffic, rankings, engagement) and suggest improvements based on data.

What We’re Looking For

• Strong research skills: ability to dig beyond Google, compare sources, and synthesize insights.
• Excellent writing and editing skills in English; clear, natural, and audience-focused tone.
• Basic understanding of digital marketing: SEO, content funnels, buyer personas, and social media.
• Comfort using AI tools for writing and research; interest in prompt engineering and AI workflows.
• Curiosity and enthusiasm to learn new topics quickly.
• Attention to detail, fact-checking discipline, and ownership of work from brief to publish.