Content Writer

We are looking for a creative and detail-oriented Content Writer to produce high-quality, engaging, and SEO-friendly content for our website, blogs, social media, marketing materials, and other digital platforms.

Key Responsibilities:

• Research, write, edit, and proofread high-quality content for websites, blogs, landing pages, social media, email campaigns, and other marketing materials.
• Create original, engaging, informative, and SEO-friendly content based on target audiences and business goals.
• Conduct research on industry trends, competitors, products, and relevant topics.
• Perform keyword research and naturally incorporate target keywords into content.
• Write website content, blog posts, articles, product/service descriptions, FAQs, and promotional content.
• Optimize existing content to improve readability, engagement, SEO performance, and search rankings.
• Create compelling headlines, introductions, calls-to-action, and other marketing copy.
• Work closely with the SEO and digital marketing team to develop content strategies and content calendars.
• Ensure content follows brand guidelines, tone, style, and messaging.
• Review and update existing website and blog content regularly.
• Write content for different platforms and adapt the writing style according to the target audience.
• Use internal and external links appropriately within website and blog content.
• Assist with content ideas for social media, digital advertising, email marketing, and other campaigns.
• Use AI writing and research tools when appropriate while ensuring all final content is accurate, original, and human-edited.
• Monitor content performance and make improvements based on engagement, traffic, and SEO results.
• Stay updated with content marketing trends, SEO best practices, and industry developments.

Requirements:

• 2–4 years of professional experience in content writing, copywriting, or digital content creation.
• Excellent English writing, editing, and proofreading skills.
• Strong understanding of grammar, spelling, sentence structure, and professional writing.
• Experience writing SEO-friendly content for websites and blogs.
• Good knowledge of keyword research, on-page SEO, and content optimization.
• Ability to research complex topics and present information in a clear and easy-to-understand manner.
• Strong creativity and attention to detail.
• Ability to write content for different audiences, industries, and digital platforms.
• Experience with WordPress or other CMS platforms for publishing and editing content.
• Familiarity with SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, or similar tools.
• Ability to manage multiple projects and meet deadlines.

Preferred Qualifications:

• Experience writing content for financial services, mortgage, lending, or other regulated industries.
• Experience with social media content and digital marketing.
• Basic understanding of HTML and website formatting.
• Experience with email marketing and paid advertising copy.
• Familiarity with WordPress page builders such as Elementor, WPBakery, Divi, or Gutenberg.
• Experience using AI tools such as ChatGPT for content research, drafting, and optimization.

Pay: From ₹25,000.00 per month

Work Location: In person