Content Writer

Role: Content Writer
Company: Grevol
Location: Delhi NCR Okhla Phase 1
Experience: 6 to 7 years

About the Company

Alt Mobility & Grevol operates a vertically integrated electric vehicle financing, manufacturing and asset management platform designed to optimize performance, mitigate risk and generate sustainable returns across the EV value chain. Through Grevol's battery and vehicle manufacturing capabilities combined with Alt's financing, lifecycle management and proprietary software, the Group has created a differentiated business model across manufacturing, finance, operations and data.

What you’ll do

Develop impactful and engaging brand communication across digital, social media, PR, ATL, and BTL platforms for Alt Mobility and its brands.

• Create bilingual content: Develop compelling copy in English and Hindi for campaigns, advertisements, social media, websites, videos, and marketing collateral
• Develop campaign concepts: Create campaign ideas, taglines, scripts, messaging, and creative communication aligned with brand objectives
• Write digital content: Develop content for social media, performance marketing, emailers, blogs, website pages, and other digital platforms
• Create brand communication: Develop press releases, thought leadership articles, speeches, and corporate communication materials
• Support sales communication: Prepare content for sales presentations, pitch decks, brochures, and product communication
• Develop video content: Write scripts for videos, reels, digital films, and branded content
• Build creative briefs: Prepare creative, PR, media, and campaign communication briefs for internal teams and external partners
• Collaborate with teams: Work closely with designers, marketers, leadership, and other stakeholders to develop integrated campaigns
• Maintain brand voice: Ensure consistency in tone, messaging, language, and communication across different platforms
• Work across formats: Adapt communication for digital, social media, PR, ATL, and BTL requirements
• Deliver with accuracy: Ensure strong attention to detail, quality, and timely delivery across multiple projects

What we’re looking for

• 6 to 7 years of experience in Advertising, Creative, Branding, PR, or Digital Marketing agencies
• Excellent written and verbal communication skills in both English and Hindi
• Strong storytelling and conceptual thinking skills
• Strong understanding of brand communication and creative content
• Experience working across digital, social media, PR, ATL, and BTL campaigns
• Ability to develop creative briefs, PR briefs, media briefs, and campaign documents
• Strong writing and editing skills with attention to detail
• Ability to work on multiple projects and meet tight deadlines
• Experience working with designers, marketers, and creative teams
• Experience with automotive, FMCG, consumer tech, retail, lifestyle, or startup brands will be an advantage

Why this role

• Opportunity to work on the brand and marketing communication of a fast-growing EV and mobility company
• Exposure to digital, social, PR, ATL, BTL, and integrated campaigns
• Opportunity to work closely with creative, marketing, and leadership teams
• Scope to create communication across multiple formats, from campaigns and social media to videos and corporate communication
• Fast-paced environment with opportunities to develop strong brand and storytelling experience