Content writer

Job highlights

• Experience with SEO

• 2+ years of experience in B2B marketing

• Collaborate with designers, PR, and other professionals on large- and small-scale marketing projects (e.g., email campaigns and landing pages)

• Conduct high-quality research.

• Edit and proofread copy as needed

• Use SEO principles to maximize copy s reach

• Work with creative professionals to build marketing projects and campaigns

• Ensure final graphics and layouts are visually appealing and on-brand

• Work with cross-functional teams, including sales, product management, and corporate marketing, to develop and implement programs

• Manage budgets and track ROI for all marketing initiatives

• Write and edit copy for various marketing collateral, including website content, brochures, emails, and white papers

• Create and manage email marketing campaigns, using or similar tool

• Serve as project manager for various marketing initiatives, ensuring timely completion of all deliverables

• Analyze customer data to identify trends and develop targeted marketing programs

• Monitor industry trends and competitor activity, providing insights and recommendations to management

• Stay up-to-date on the latest marketing technologies and tools, and how they can be leveraged to improve marketing effectiveness

  Requirements for the role-

• Knowledge of online content strategy and creation

• Experience with SEO

• Strong research skills

• Creativity

• Collaborative spirit

• Excellent time-management and organizational skills

• BA in Marketing, English, journalism, or a related field

• 2+ years of experience in B2B marketing
  Proven track record of successful lead-generation campaigns.